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How Startups Can Keep Product Development Lean

YoungUpstarts

by Steve Owens, Founder and CTO of Finish Line Product Development Services. The lean start-up movement has been based on a single insight – which the purpose of a start-up is to discover a business model that works. Reducing product turn time. Extending the runway. The Lean Start-Up Environment.

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Blowing up the Business Plan at U.C. Berkeley Haas Business School

Steve Blank

During the Cold War with the Soviet Union, science and engineering at both Stanford and U.C. Berkeley were heavily funded to develop Cold War weapon systems. Berkeley Haas Business School is a leader in entrepreneurship education. It has replaced how to write a business plan with hands-on Lean Startup methods.

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Why Build, Measure, Learn – isn’t just throwing things against the wall to see if they work

Steve Blank

Waterfall Development. While it sounds simple , the Build Measure Learn approach to product development is a radical improvement over the traditional Waterfall model used throughout the 20 th century to build and ship products. Waterfall Development was all about execution of the requirements document.

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Innovation, Change and the Rest of Your Life

Steve Blank

The second thing that’s changed is that we’re now Compressing the Product Development Cycle. In the 20 th century startups I was part of, the time to build a first product release was measured in years as we turned out the founder’s vision of what customers wanted. Not kind of wrong but going out of business wrong.

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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. Product Development Diagram 1.

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No Business Plan Survives First Contact With A Customer – The 5.2 billion dollar mistake.

Steve Blank

With an out-of-this-world business plan. When it was spun out as a a separate company, Iridium’s 1990 business plan had assumptions about potential customers, their problems and the product needed to solve that problem. A Business Plan Frozen in Time. This business plan was a static document.

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The LeanLaunch Pad at Stanford – Class 2: Business Model Hypotheses

Steve Blank

By now the nine teams in our Stanford Lean LaunchPad Class were formed, In the four days between team formation and this class session we tasked them to: Write down their initial hypotheses for the 9 components of their company’s business model (who are the customers? what’s the product? what distribution channel?