Occam's Razor

MARCH 30, 2017

When I type in the name of my son and Sushi, I get just one photo back! If I type in his name and the word beach , I get pictures of him on a beach… throughout his entire life! Most Deep Learning methods involve artificial neural networks, modeling how our bran works. Photos can keep track of him from baby to today. Cool, right?

Artificial Inteligence 60

Artificial Inteligence Analytics Marketing Campaign 60

searchengineland.com

MAY 30, 2012

Imagine on your first day, I tell you to optimize the campaign of 50 keywords, what do you do?”. These are two named algo updates from 2009/2010 and familiarity with them indicates some duration of hands-on search. How To Panic-Proof Your Link Campaign Can Local Businesses Jump On The Pinterest Train? Question 5.

SEO 54

SEO SEM Social Media Search 54

Duct Tape Marketing

JUNE 2, 2017

Determine Cost Per Acquisition (CPA): CPA = CPPC multiplied by CR. With rewards, you can create user-generated campaigns. Big-time social media users consume over five hours of user-generated content per day, and user-generated campaigns on social media are 20% more effective than regular ads. The campaign led to a 225.9%

Acquisition 48

Acquisition Cost Customer Social Media 48

ConversionXL

JANUARY 18, 2022

They’ve grown to attract big-name clients like LinkedIn, PayPal, and Shopify, mostly through social media channels rather than organic search. Sprout Social research shows that 55% of people learn about new brands on social networks , and 68% agree that they enable them to interact with companies. Maintain posting cadence.

Social Media 145

Social Media Audience Media Marketing 145

Up and Running

FEBRUARY 9, 2015

Forbes Magazine named her number one woman for entrepreneurs to follow on Twitter and she hosts hashtag small biz chat Wednesdays on Twitter from 8 to 9pm eastern time for emerging entrepreneurs. I want to tell you that I could not come up with anything as cool as the hedgehog concept, so I named my system after myself, right.

Social Media 60

Social Media Small Business Software Review Technical Review 60

ConversionXL

MARCH 21, 2017

Everyone from the scrappiest startups to the biggest household name brands are investing in it. That’s not to say that all advertising is ineffective (of course it’s not), but banner blindness and a wave of consumer distrust along with increased competitive ad spending has caused the effectiveness of traditional campaigns to waver.

Marketing 78

Marketing B2C Social Media Channel 78

Occam's Razor

MARCH 25, 2014

I even abandoned CPA (not enough focus on what makes the ads good). Reward campaigns (owned, earned or paid) that deliver the person who converts right away AND the campaigns who deliver the people who convert after a few days. Our goal is to create content that allows you to reach your second-level network.

Metrics 155

Metrics Marketing Analytics Channel 155

Duct Tape Marketing

NOVEMBER 12, 2019

Everybody, you name it. I still need to network at this event. It could be a networking event, it could be Facebook, it could be LinkedIn, it could be Instagram. Bill Cates: I’m consulting with a CPA firm in the Washington DC area, and they have six vertical markets. Bill Cates: Sure. A couple of decisions here.

Elevator Pitch 53

Elevator Pitch Vertical Maryland Email 53

Up and Running

NOVEMBER 16, 2015

One is the level of learning that it takes for a simply tasked employee to perform this networked, managed, systemic approach of Halocracy. For example, if a marketing campaign is going to go live next month and it’s because of these six factors, who is the one who says the deadline is X, the budget is Y. Thank you, Trevor.

SCRUM 60

SCRUM Agile Employee Small Business 60