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[Review] Return On Influence

YoungUpstarts

Widespread global availability of free or low-cost web access, easy-to-use social tools, and algorithms by companies like Klout and PeerIndex have also resulted in an “influence revolution” According to Schaefer, the rules of online influence are affected by several factors: 1. Nuff said.

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30 Entrepreneurs Reveal Their Favorite Disruptors

Hearpreneur

Their marketing campaign has been quite strong and, while many features are the same, it offers a competitor, which makes both platforms better because of how hard they must work to stay on top. campaigns with my CallScaler solution. Thanks to Shaun Connell, Rental Property Calculator ! #8- 8- Steve Jobs, Jeff Bezos, and Reid Hoffman.

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From Agency to Enterprise Software: The Evolution of Buddy Media

This is going to be BIG.

Our current focus is on creating sticky, super viral applications that help users get more out of Facebook and other social media. 6/15/2008 – Application network of its own apps plus agency business plus ad network. 12/11/2009 – Slight tweak: Now you use our tools to control your social media.

Software 112
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The Importance Of Managing Your Brand Reputation From The First Day

YoungUpstarts

In today’s digital world, negative feedback can quickly go viral, leading to potential disaster for even the biggest brands. If managed well from day one, a great brand reputation can mean increased exposure, higher sales figures, and even global expansion. Many prefer to voice their concerns publicly via social networks.

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Netflix vs. Blockbuster and bad profits (reflections from my Bazaarvoice days)

Austin Startup

We became a global company and it was truly an entrepreneurial dream come true for Brant, our team, and me. Netflix’s initial marketing campaign? And don’t get me started on how great of a job Netflix does in creating high switching costs (or “community stickiness”) with all of its great ratings and social networking features.

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10+ Trends: Recap of 2011 and What’s Next…

thebarefootvc

This was the year that the promise of technology to truly change the world and empower individuals (the reason I entered the tech world in 1994) reached global scale. As of year-end, Foursquare had over 15 million users, with an exponential growth rate globally.

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How to Plan Your Social Integration Strategy

mashable.com

(My company’s CEO, Patrick Salyer, explains why multiple online personas make it imperative that companies offer social logins beyond Facebook Connect.). Sure, Facebook will almost always be the dominant player in share-of-logins, but we’ve seen the other players account for up to a combined 60% share of social logins.