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How to Onboard Remote Engineers: A Practical Guide from an Expert

ReadWriteStart

Here is how to onboard remote engineers — with a practical guide from an expert. Most of the time, companies that do a bad job fail to do the following things: The new engineer isn’t briefed on the company, what they’re building, or what the mission is. New engineers should also know when performance reviews will happen.

Engineer 150
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Optimize Your Toolset To Tackle Today’s Network Issues

YoungUpstarts

Software defined networking (SDN) and the Internet of Things (IoT) are key technology trends sure to affect the future of networking. What follows is an outline of the core challenges each of these trends presents and suggestions on how network engineers can overcome them. By Leon Adato, Head Geek, SolarWinds. The first is security.

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Account-Based Marketing Software & Tools

ConversionXL

Choosing the right account-based marketing software can be a messy process. Some ABM software is an add-on to an existing tool. Some companies sell relevant software but not explicitly for ABM. Software can help with each: Identify the right accounts and targets within them. Measure how they respond. Image source ).

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The Intersection of SEO and CRO (and How to Maximize Long Term Growth)

ConversionXL

So, Google (and other search engines) are highly unlikely to penalize for A/B testing. Search engines don’t penalize them because that unique content is only found on their domain and no where else. Treat Googlebot just like any other user and don’t hard-code our user-agent or IP address.”. Image Source.

SEO 48
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EU Cookie / Privacy Laws: Implications On Data Collection And Analysis

Occam's Razor

Information like IP address, the page requested, time stamps, browser ids and more are stored. These server logs can then be used to do basic reporting using off the shelf software. They are more often rejected due to default browser settings, user choices, cookie cleaners, etc. This is quite inadvisable.

Analytics 130
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Excellent Analytics Tip #18: Make Love To Your Direct Traffic

Occam's Razor

Direct traffic is a fantastic segment to analyze because it contains desirable Visitors and yet because it is often polluted (due to our own inability to implement web analytics tools correctly). If you are a little bit tech savvy then go get REL Software's Web Link Validator, it's pretty good. Click edit on your bookmark.

Analytics 122
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Why Content Personalization Is Not Web Personalization (and What to Do About It)

ConversionXL

In 1999, David Weinberger, a technologist and co-author of The Cluetrain Manifesto , wrote, “Personalization: the automatic tailoring of sites and messages to the individuals viewing them so that we can feel that somewhere there’s a piece of software that loves us for who we are.” What Is Web Personalization?

Web 48