Startup Professionals Musings

MARCH 2, 2019

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. Maximize customer retention. Courting them with ongoing updates and special offers through their social networks is a natural way to keep their loyalty.

Social Media 246

Social Media Media Reputation Viral 246

Both Sides of the Table

APRIL 4, 2011

He told me in some combinations of device / OS / network they are crashing 4 times per 100. All applications crash and this is especially true in the nascent mobile world where dealing with device types, OS’s & networks adds one hell of a configuration management problem. Measuring viral adoption is obviously important.

Metrics 346

Metrics Startup Acquisition SEM 346

Startup Professionals Musings

JULY 11, 2013

Before social networking, an unhappy customer might tell three people. If these three million see no timely response, your problem can go viral (like United Breaks Guitars ). Respond online and let the positive vibes go viral instead. Guide customers to the right social media channel.

Social Media 249

Social Media Media Customer Viral 249

Startup Professionals Musings

DECEMBER 6, 2012

Before social networking, an unhappy customer might tell three people. If these three million see no timely response, your problem can go viral (like United Breaks Guitars ). Respond online and let the positive vibes go viral instead. Guide customers to the right social media channel.

Social Media 228

Social Media Media Customer Viral 228

Startup Professionals Musings

AUGUST 24, 2013

It highlights the story of how United Airlines in 2008 paid no attention to social media as Dave’s story of his crushed guitar and poor customer service went viral around the world. Maximize customer retention. Courting them with ongoing updates and special offers through their social networks is a natural way to keep their loyalty.

Social Media 271

Social Media Media Startup Reputation 271

Startup Professionals Musings

FEBRUARY 26, 2017

It highlights the story of how United Airlines paid no attention to social media while Dave’s story of his crushed guitar and poor customer service went viral around the world. Maximize customer retention. Courting them with ongoing updates and special offers through their social networks is a natural way to keep their loyalty.

Social Media 120

Social Media Media Entrepreneur Reputation 120

Startup Professionals Musings

JULY 18, 2012

It highlights the story of how United Airlines in 2008 paid no attention to social media as Dave’s story of his crushed guitar and poor customer service went viral around the world. Maximize customer retention. Courting them with ongoing updates and special offers through their social networks is a natural way to keep their loyalty.

Social Media 198

Social Media Media Marketing Reputation 198

VC Cafe

NOVEMBER 2, 2019

The main B2C benchmarks have to do with traction: growth in user acquisition, user retention/churn, monetisation, as well as the effectiveness of consumer marketing + virality. cohort retention curves that flatten (stickiness) actives/reg > 25% (validates TAM). Example of Baremetrics revenue per user benchmarks.

B2C 141

B2C Technical Review Startup Retention 141

View from Seed

AUGUST 30, 2016

This is a guest post by Alignable CMO Dan Slagen about the missed opportunity the company has identified in social networking, and why they’ve chosen to build the business on the East Coast. And most notably absent is building a network. One that provides everything that a big, valuable, growing network should.

Social Media 185

Social Media B2B North America Media 185

Duct Tape Marketing

MARCH 30, 2023

Laughs and playfulness will connect your team and help strengthen bonds and relationships amongst them, which then will help solve issues that can be found in unhappy employees such as retention, engagement, physical and mental health problems, or lack of innovation and creativity. It's brought to you by the HubSpot Podcast Network.

Retention 73

Retention Canada Channel Pay to Play 73

ConversionXL

APRIL 3, 2018

Assign content & channels for each experience. Identify your channels. Email & ads are the 2 big communication channels. Messenger will become the biggest channel over the near years. more activity and engagement than any marketing channel, better than email, paid, physical mail. Start with retention.

Retention 106

Retention Artificial Inteligence Channel Email 106

Venture Chronicles

DECEMBER 6, 2010

Social Media Monitoring evolved out of the explosion of non-traditional media channels developed in the last decade combined with the increased velocity of information flow as a consequence of viral information sharing. In its most pure form social media monitoring is both listening and responding to social channels.

Social Media 60

Social Media Media Viral Channel 60

Ben's Blog

MAY 15, 2020

Versus something like LinkedIn, which is focused on getting people to invite their colleagues and people that they’re meeting through professional networking. Then what ends up happening is you get this density, you get all these network effects, you get increased engagement, etc. I’ll give a quick example: Lunchclub.

Founder 36

Founder Conversion Technical Review Cash Position 36

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition.

San Francisco 68

San Francisco Lean Retention SEM 68

VC Cafe

SEPTEMBER 5, 2012

Growth Hacking isn’t viral marketing (although viral marketing is part of it). and answers with A/B tests, landing pages, viral factor, email deliverability, and Open Graph. If a startup is pre-product/market fit, growth hackers can make sure virality is embedded at the core of a product. like/+1/follow?

API 167

API Viral Startup Retention 167

ConversionXL

AUGUST 7, 2019

But too many case studies tout the strategies of SAP, Salesforce, and other behemoths who have resources and networks that dwarf most companies. What this strategy achieves: Adds instant credibility to your content and provides a natural distribution network. Twitter is the easiest social media network for tagging.

B2B 110

B2B Marketing Social Media B2C 110

ConversionXL

MARCH 15, 2016

It means that user retention becomes even more important. If users are not onboarded properly, the chances of retention are minimal. Retention is the trailing indicator and true measure of quality onboarding, so that’s what I’d hold experiments up against.” (via So, the channel selection (vs.

Mobile 48

Mobile Retention Email Software Review 48

mashable.com

NOVEMBER 3, 2010

Ted Serbinski: Angel investor Ted Serbinski sold his startup MothersClick to Lifetime in 2008 and joined the cable network as CTO of the ParentsClick Network. Roberts talks of social networks as mediums that may very well help your product or name attract VC attention.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80