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53 Questions Developers Should Ask Innovators

TechEmpower

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” Who are the customers? Can you provide specific examples of different types of customers, what they need, and what the system will do for them?

Developer 520
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Technical SEO for Startups with Jacque Alec at Capconvert

Mucker Lab

As part of Mucker’s ongoing Growth Series Webinars, we recently invited Jacque Alec , the CEO of Capconvert , to go deep on the topic of technical SEO for startups. These intersections are where the magic happens, where potential customers discover your offerings, and where online presence translates to tangible growth.

SEO 78
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The Modern Approach To Account Based Marketing

ConversionXL

The book dedicates quite a few pages to the ‘customer-centric stack’ and argues that because you’re now able to know when someone is in the market for a solution like yours [via IP lookup or 1st or 3rd party intent data], you don’t need to “spam” them. In those days we just called it sales.

IP 98
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The Unbiased And Updated Guide To Selecting The Right Hosting Company

YoungUpstarts

Unfortunately, most of the articles and reviews that you come across appear to be written by people who are being paid by hosting companies. You should know what kind of website you’re building, what types of applications and versions of software you need, and what your visitor volumes are likely to be.

Hosting 100
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Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

Transcript of Creating a Winning SEO Strategy written by John Jantsch read more at Duct Tape Marketing. He is the founder of Backlinko.com a place where you can get actionable SEO advice. John Jantsch: I did actually have a question, this is my own curiosity, a lot of SEO folks do… you have a lot of clients in the U.S.

SEO 59
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Progressive Web Apps: What Do Marketers Need to Know?

ConversionXL

This post delivers baseline technical knowledge about PWAs and focuses on aspects—like UX, SEO, and analytics—that most affect marketing teams. It’s an application because it installs and runs code on the shopper’s device or computer, with more speed and capability than the “single-page JavaScript apps” of the past. What are PWAs?

Web 103
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The Intersection of SEO and CRO (and How to Maximize Long Term Growth)

ConversionXL

You’d think conversion optimization and SEO should play together nicely, right? There are issues that I’ve heard marketers bring up where there can be a conflict between CRO and SEO. In addition, in silo’d teams or with limited budgets, there can be tradeoffs and decisions to be made between investing in CRO or SEO.

SEO 48