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The most important 2021 Predictions in entertainment tech and gaming

VC Cafe

Companies like iHeartMedia, SiriusXM, and Spotify are investing in and leading the evolution of audio, focused on music streaming (on-demand and lean-back modalities), podcasting and content production. Trillion Hours, 218 Billion Downloads – demand for new apps and games still grows globally, up 7% YoY. credit App Annie.

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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Lessons Learned by Eric Ries Friday, November 7, 2008 Using AdWords to assess demand for your new online service, step-by-step If you want to build an online service, and you dont test it with a fake AdWords campaign ahead of time, youre crazy. Turns out, there was aboslutely no demand whatsoever for that particular product.

Demand 167
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boldstart 2018 recap and what’s hot in enterprise 2019

BeyondVC

Thanks to all of the amazing founders, advisors, co-investors, corporate partners, and others that helped make 2018 an amazing year. To that point, we are most excited when our founders are able to go from slide deck to product-market fit and Series A and beyond. First check leads in 5 founding teams, all in stealth.

Stealth 79
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These 8 Disciplines Define A Fundable Entrepreneur

Startup Professionals Musings

A popular approach these days seems to be for founders to regale investors early with a pitch touting the newest “million-dollar idea.” A C-corporation is more complex and expensive, and is recommended only if you expect to pitch to professional investors who demand preferred stock, or to more than 100 potential shareholders.

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Is "Stealth" the Best Way to Build Your Business?

ReadWriteStart

They explained they were building it "stealth". Interestingly, very active angel and COO at Square , Keith Rabois weighted in on Quora in response to the question: "What are some concrete reasons for *actively* stealthing a startup?" Saying you are a "stealth" company with no details certainly doesn't leave much to go on.

Stealth 126
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Nobody Announces Their Seed Round Anymore and That’s a Mistake

View from Seed

Five years ago, as the mania around seed fundings was accelerating, Founders were very eager to announce their seed round to the world. Typically, one that is orthogonal to the Founders’ network that wouldn’t have surfaced otherwise. There are legitimate reasons for a startup to be in stealth mode. What’s going on?

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

But even with that webinar’s success, we still had a lot of education to do in order to get people to understand what we did and even how we saw marketing in general, which we needed to do to generate demand and sales. Some startups are in stealth mode and maybe branding and beautiful design is important. Where do you start?

Marketing 120