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This Week in VC with Om Malik & Paul Jozefak

Both Sides of the Table

We talked about the negative effect of Apple’s closed system attitude but how that will be a gift to the market because Apple’s cracking of the operator hegemony has forced the industry to innovate. Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.; first vertical to launch by 2010 Holiday Season.

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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

For example, you could deploy CSAT surveys at various parts of the buyer’s journey (distributed across leads so as not to bombard a single customer with multiple questions). This partnership would leverage both audiences and the rapidly growing awareness of the vertical. Brand consideration. Brand visibility. Brand usage.

Metrics 157
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Transcript of Investing in Small Businesses to Do Good for the Community

Duct Tape Marketing

Amanda Brinkman: It’s really hard for these small businesses to compete. And you know, what’s so special about small businesses is that they often say to us, “How do I compete with online pressure? I can’t compete with those online prices or their distribution.”

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Startups in stealth mode need one piece of advice - Discussion

news.ycombinator.com

We already have some competitors in the vertical and while there is no point in trying to hide the actual idea, there are differences in the way we implement stuff that can get us an advantage over the competition. >> Illegal for them to operate trucks. Unfortunately I can only talk about the stuff related to the idea itself.

Stealth 41
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Visions of Web 3

Version One Ventures

Let’s explore the status and implications of each vertical. . an image) and are frequently referred to as NFTs or non-fungible tokens. I’m guessing the next wave will center around creating other sorts of open, permissionless businesses and human organizations, more commonly referred to as DAOs or Distributed Autonomous Organizations.

Web 193
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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Content, including articles, guides, and case studies, can still generate prospects and customers consistently—you just need to approach distribution from a different angle. Set up in 2003, the website has a strong network-effect moat that makes it harder for other blogs and publications to compete. These questions still get asked.

B2B 133
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Swipe debit card, get stock; In defense of the IPO; New models for SMB lending, and more

Ben's Blog

That’s becoming increasingly common for non prime-focused products like Cash App or Stash. These products encourage all individuals to participate in and have a point of view on investing, rather than operating under the assumption that it’s strictly for the wealthy. But most of all, it will benefit us as consumers.

IPO 36