Sun.May 20, 2018

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Why Hearing “No” in a Fund-Raising Process is Actually Healthy

Both Sides of the Table

Every entrepreneur wants to hear “yes” during the fund-raising process but I would argue that being too risk averse and not pushing hard enough and be willing to hear a “no” is what holds back many people from “yes.” I believe people generally hate making decisions and especially so when they involve commitments and risks. This is true of any buying process where a customer has to make a large investment decision on your software or when an investor must decide whether to give you $5 million.

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The Essential Elements of a Productive Ecommerce Website

The Startup Magazine

An ecommerce business is more of a challenge than a traditional website. At the basic level, you have to build the Web design and promote advertising. You also have to encrypt web pages, protect customer data and find the right payment processor. Review the following factors that are needed to run an ecommerce store successfully. Credit Card Processing System.

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5 Reasons Why Business Cards Are Still Important In 2018

YoungUpstarts

I’ve talked to a lot of business people asking what medium they use to introduce and market themselves. Some of them have different tools, such as e-mail and website portfolios. But the vast majority of them have one thing in common—business cards. It may be surprising for all of us that they still use business cards today, especially when we live in a digital age where everything we do in business is digital—from signing contracts to creating a business proposal.

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How to use influencer marketing to successfully launch your product

The Next Web

Influencer marketing is a proven method that marketers use to promote their products and services. That’s because influencer marketing has the potential of generating eleven times higher ROI than outbound marketing. Because of this increased effectiveness, brands especially like to work with influencers when launching new and unknown products. They can significantly elevate your brand by building hype about the product and building trust among your target audience.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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5 Tips For Startups To Avoid A Financial Disaster

YoungUpstarts

by David Johnson, founder and CEO of TempCFO. You’ve probably heard it before – the majority of startups fail as soon as they attempt to take off. And although this sounds like nothing but pessimistic nonsense, there are dozens of articles and statistics that actually corroborate it, one of which is an article in FastCompany saying that more than 70 percent of startups fail after a decade.

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6 things I learned marketing for startups (and early stage companies)

The Next Web

The other day as I was putting new strings on my guitar, something interesting happened. As the sixth and final string slid up into tune, the other strings came alive; it’s a fairly normal occurrence called sympathetic resonance, and it made me think of the successful marketing teams that I’ve led or been on — those times when the team and marketing channels were working together in harmony, and the brand and product were resonating with consumers.

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Habits of Exceptional Startup Founders

The Startup Magazine

Highly successful startups valued at billions of dollars didn’t just get lucky with timing or required huge cash investments left and right. In most cases, exceptional startups took off thanks to their exceptional founders – the people who had the creativity and intellect to come up with potentially life-changing ideas and the guts to actually implement them.

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Keep Innovating Your Business

YoungUpstarts

To keep your business growing, you need to be innovative. You want to constantly be pushing the boundaries to keep your company at the top. Innovation inspires people to be creative and come up with new ways to share your business with the world. Without innovation, your business will eventually come to a standstill. Sales won’t grow, employees won’t be inspired, and you’ll be wondering what to do next with your company.

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Influencer Marketing Mistakes You Can’t Afford to Make

The Startup Magazine

Having a strong online presence is very important for startups. Through digital marketing and a strong online presence, you can market your products and services to a highly targeted audience without spending a fortune in the process. Thanks to the many digital marketing instruments available today, expanding the reach of your online presence, particularly your social media accounts, is easy to do.

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“I can tell if a podcast is going to stink beforehand if the person has a PR person asking for questions.” Digiday’s Brian Morrissey on Digital Media, VC and Light at the End of the Tunnel.

Hunter Walker

Twitter Friend. Digiday’s Brian Morrissey is a Twitter Friend. That is, we’ve never met IRL but through his tweets, his podcast and our occasional DMs, he feels, well, familiar. So I decided to ask him Five Questions and get to know Brian a bit better. Hunter Walk: What’s Digiday and how’d you end up there? Brian Morrissey: Digiday is a media brand focused on the changing nature of the media and marketing businesses as they collide with digital technology.

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Make Your Staff More Visible To Customers

The Startup Magazine

Ensuring the comfort of guests and clientele is of the utmost importance to any small-business owner. Part of that comfort is clearly differentiating who works at an establishment and who is a fellow guest. That being said, it’s absolutely vital to have one’s staff tote a unique and eye-catching uniform. It is critical to customer comfort, but also to branding.

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Top 10 best online business ideas with low start-up cost

Our Own Start-up

When looking for online business ideas, you have to make sure that the ideas you choose fit your allocated budget.

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Using Promotional Ideas to Sell Your Business

The Startup Magazine

Business promotions are items that promote ideas. It’s a unique way to advertise and tell thousands of people about your latest business products. They are more likely to pay attention to free promotional ideas, such as contests, coupons, and samples. Consider the importance of including more promotions in your marketing campaign. Popular Ideas for Promotions.

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Motivational Clips for Entrepreneurs: “No More Negative Folks”

Scott Edward Walker

Welcome to our weekly series “ Motivational Clips for Entrepreneurs.” Each week, we share a favorite video clip to inspire and motivate entrepreneurs. Why? Because we know how tough it is being an entrepreneur or founder — and whether you’re launching your startup, trying to iterate on your business model or raising funds, you need a little juice to help you push the ball forward.

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Tips to Help You Stay Productive While Working From Home

The Startup Magazine

If you have the opportunity to work from home, you are living a life that many employees wish they could have. There are the benefits of not having to deal with traffic, leaving the house, going to an atmosphere that may not be productive for them and hanging out comfortably working from home. But working from home isn’t always an easy task. Many challenges cloud the excitement of a home business.

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[Interview] Thierry LeVasseur, Tech Executive And Entrepreneur

YoungUpstarts

Where do the best ideas come from that form the basis of blockbuster startups – or at least, startups that do well? Thierry LeVasseur is here to tell you that they come in part from a deep understanding of where the needs and gaps exist within the products, services and technologies we use in our daily lives. They also come from the ability to think outside the box, and with a strong user focus.

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Control

aweissman.com

What is the future that will unfold? Some like it hot , others like it cold But we all want to hold the remote control -Beastie Boys Sometimes a service provides a value to its customers that may not be readily apparent at first glance. And sometimes that value can be more fundamentally important to those customers that the actual “widget” that is being sold.

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