Startup Professionals Musings
JUNE 4, 2021
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking.
Up and Running
MAY 3, 2021
For those not in the know, SEO refers to search engine optimization. This is the practice of helping a website appear higher in search engine results pages (SERPs) for keywords related to their specific product, service, or niche. Outline your financial plan and forecast. SEO takes time to execute and take effect.
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Startup Professionals Musings
MARCH 23, 2013
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per click (CPC).
Startup Professionals Musings
OCTOBER 3, 2010
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on Search Engine Marketing (SEM). Search engine marketing is simply buying advertising for your business from Google or another search engine company. Cost per click (CPC).
The Startup Magazine
SEPTEMBER 26, 2019
At first, the beermat calculations can sometimes get the better of you – and you forecast costs being a lot lower than they really are. GMB is something that manages the local listings that appear when you perform a search for a local product or service in your area. As time progresses, costs start to leak from your ears.
YoungUpstarts
NOVEMBER 24, 2014
Without a sales forecast, it will be hard for you to guide your company in the right direction. An accurate Black Friday sales forecast is the backbone of an efficient, profitable and customer-focused business. The primary question is: How much do you think you can sell on Black Friday? Black Friday Pricing Strategies. Website Updates.
Occam's Razor
OCTOBER 14, 2014
If you want to learn about how to do simple forecasting and trend analysis, please see the official forecast function in Excel post on the Microsoft website, and this handy tutorial on trend lines and forecasting in excel. and Organic Search Traffic (can't ever have enough of that!)… Lots of good data.
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