Up and Running
MAY 3, 2021
There’s never been a better time to start an SEO business. In this day and age, SEO is all but essential to businesses. Consequently, starting an SEO business can be a lucrative venture. But with so much competition, it takes time and effort to successfully grow an SEO agency that stands out against your competitors.
Startup Professionals Musings
JUNE 4, 2021
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). Thus I recommend that you stick with organic search, and use SEO to raise your ranking. Marty Zwilling.
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Startup Professionals Musings
MARCH 23, 2013
Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, right hand column, despite low SEO rank). This is NOT the same as Search Engine Optimization (SEO). Cost per action (CPA).
The Startup Magazine
SEPTEMBER 26, 2019
At first, the beermat calculations can sometimes get the better of you – and you forecast costs being a lot lower than they really are. Do the SEO basics. As you are probably well aware by now, starting a business is by no means a cheap affair. As time progresses, costs start to leak from your ears. The power of GMB.
ConversionXL
AUGUST 27, 2015
But as Investopedia says , data points are often non-stationary: “Non-stationary data, as a rule, are unpredictable and cannot be modeled or forecasted. However, you have to have a predictable traffic stream (ie PPC) and even then it is rough. Press (positive or negative). Word-of-Mouth. Image Source. A Possible Exception.
Startup Professionals Musings
OCTOBER 3, 2010
This is NOT the same as Search Engine Optimization (SEO). SEO is not placing ads, but tuning your website so that it is more highly ranked by Google, and featured in the first page of results, not in an ad beside the results. For sites displaying the ads, this is called pay per click (PPC). Cost per action (CPA).
Occam's Razor
OCTOBER 14, 2014
If you want to learn about how to do simple forecasting and trend analysis, please see the official forecast function in Excel post on the Microsoft website, and this handy tutorial on trend lines and forecasting in excel. In an ideal world as you do the above exercise, you'll take into account: 1.
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