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The Need For Empathic Business Leadership In The COVID Environment

YoungUpstarts

Empathic Business Leadership. Many companies throughout the world have run numerous PR campaigns and CSR activities before the outbreak of the pandemic, showing how much they care about people. For example, when Kotlin was launched, hundreds of articles floated in the market predicting the end of Java.

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PR Blockchain Matters: Media Relations Services In Blockchain Have Never Been So Important

YoungUpstarts

The move was a PR and blockchain nightmare, causing investors to abandon the company which further resulted in the startup losing a whopping $120 million in market capitalization. It was a tough lesson for Waltonchain and a lesson for other blockchain startups: PR in blockchain matters. PR Blockchain: Making Sense of Blockchain.

PR 100
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How To Build Great Leadership Teams

Duct Tape Marketing

How To Build Great Leadership Teams written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jack McGuinness. In this episode of the Duct Tape Marketing Podcast , I interview Jack McGuinness. Key Takeaway: Leadership teams have an enormous impact on their organizations. Like this show?

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Tradeshow PR Success Secrets

Rembrandt Communications

After all, these events are where you make personal connections, conduct tradeshow PR (public relations), find new customers and develop leads for years to come. Tradeshow PR and Event Secrets (Shhhh…). Event or Not, Tradeshow PR Opportunities Await! But this doesn’t mean that you stop your tradeshow PR and marketing activities.

PR 165
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5 Key Tips For Building Effective Thought Leadership

YoungUpstarts

Thought leadership content should be informative and embody innovative and actionable components that, in time, because of their effectiveness and contributions can become accepted industry practices.”. In a conventional world, respect for leadership comes when there is a demonstrated legacy of deep-rooted understanding of the industry.

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Brand Strategy vs. Marketing Strategy (And How they Work Together)

ConversionXL

Building that connection with customers requires a clear brand strategy to define why you exist and a solid marketing strategy to communicate that purpose with your customers. Understanding brand strategy vs. marketing strategy. Your marketing strategy is what amplifies that brand. Your brand is how the world sees your business.

Marketing 128
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Why Community Is The Last Great Marketing Strategy

Duct Tape Marketing

Why Community Is The Last Great Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast , I interview Mark Schaefer. Key Takeaway: Mark Schaefer argues that brand communities are the future of marketing strategy.