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Common B2B Challenges and How To Solve Them

ConversionXL

Buyers became more critical due to a reduction in reosurces and as a result the entire process started to involve more people ultimately taking longer to close. Companies experience a high churn rate because of bad product adoption. Sales cycle length increased. Content blindness. MQL cost significantly increased.

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Don Estridge, IBM PC Father, Startup Role Model

Startup Professionals Musings

He and Bill Lowe somehow managed to convince then CEO Frank Cary to give them a dozen engineers, a small budget, and a few months, to set up a small skunk-works called Entry Level Systems in Boca Raton, Florida, to develop a low-cost personal computer (code name “ Acorn ”).

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Four Tips For Retaining And Motivating Your Staff

YoungUpstarts

The time and energy it takes to look for new recruits, the loss of productivity whilst new staff learn the ropes – not to mention the financial repercussions, which can often run into the tens of thousands – are all going to have a drain on your business.

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Why You Should Build Your Startup to Sell (But Not to Flip)

Software By Rob

A Product that Scales The author, John Warrillow, says that most businesses do not scale well. Repeatable In a traditional business a repeatable product/service is something that does not require a high level of expertise and customization every time you make a sale. You pay them less than you bill out, and you keep the difference.

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SuperMac War Story 5: Strategy versus Relentless Tactical.

Steve Blank

Metrics – Mine is Bigger Than Yours The first thing SuperMac needed to do was to change how our potential color desktop publishing customers viewed our products versus our competitors’ products. Over the years marketers have found that using numbers to compare yourself to other products works well.

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How to Compete Against Open Source Competition

Software By Rob

At some point in the past year I watched a video of an Eric Sink presentation and he asked the following question (he said it was asked of him by a college student): Why would someone buy your product when it has an open source competitor? Even fewer can be installed in five minutes or less, even by an experienced software developer.

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You Should Probably Send More Email Than You Do

www.kalzumeus.com

Kalzumeus Software. Patrick McKenzie (patio11) blogs on software development, marketing, and general business topics. For example, immediately after you confirm your email address, I’ll send you a link to watch a free 45 minute training video on improving the first run experience of your software. Greatest Hits.

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