Steve Blank
OCTOBER 23, 2023
The larger the company, the more they’ll separate out business development and sales, with business development focused primarily on lead generation and sales focused on sealing the actual sale of the product or service. Sales roles : The sales cycle is similar to the recruitment cycle of a source.
Up and Running
OCTOBER 7, 2019
However, as a founder of a small business or startup, you’re juggling many things. KPIs Every Founder Should Track. Net Promoter Score (NPS): measures customer loyalty and satisfaction, which is essential for customer retention and referral marketing. “What gets measured gets done.” .
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ConversionXL
JUNE 2, 2022
Where lead generation casts a wide net, ABM uses a spear to target and catch the best fish. It flips the traditional sales funnel on its head, ditching the one-size-fits-all approach to marketing in favor of a land-and-expand approach. To return to our earlier analogy, it’s using a net to catch large schools of fish.
Steve Blank
MARCH 17, 2020
Subtract your monthly gross burn rate from your monthly revenue to get your net burn rate. All your assumptions about customers, sales cycle and most importantly, revenue, burn rate and runway are no longer true. If you are selling to businesses (a B-to-B market) have your customers’ sales dropped? Laying off people?
Duct Tape Marketing
APRIL 18, 2024
As a former business exit advisor, she crafts exit strategies, adding up to five figures to clients’ net profit monthly so they can focus on growth. Key Takeaways Mandi Ellefson, founder of Hands-off CEO, shares her journey from overwhelming debt to multimillionaire status by transforming consulting agencies into self-sustaining enterprises.
Startup Lessons Learned
MAY 9, 2012
From Lean Startup Machine , Lean LA and San Diego Tech Founders , to countless speeches and workshops, I have seen the impact that their leadership has had first hand. Will you need a big net (full-page ads in the WSJ) to catch lots of small sardines? Not an online clothing catalog, mind you, but a clothing company.
Hippoland
AUGUST 16, 2018
Many of these investors mean “series A” or “post seed” when they say “early stage” even though they will do a handful of pre-seed deals in founders they already know / successful serial entrepreneurs we’ve all heard of. But VCs look at unit economics in different ways. But that’s not Hustle Fund.
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