2008 Conversion eCommerce Metrics 
ConversionXL
FEBRUARY 19, 2016
You’d think conversion optimization and SEO should play together nicely, right? In theory, conversion optimization aims to improve the user experience, which, conveniently, is what Google wants to do as well with their top search results. How do you balance traffic acquisition with conversion optimization?
Occam's Razor
SEPTEMBER 29, 2009
Remember: Engagement is not a metric, its an excuse. ]. The ideal metrics for this desired outcome are Visitor Loyalty & Visitor Recency. I wanted to put this as #3 because if it were a "conversion" campaign then it would not be a "branding" / feel good campaign. In this case our Yahoo!
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Occam's Razor
OCTOBER 14, 2014
If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! Outcomes of the conversations with your Finance team and Sr. Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. See Page 269. :).
YoungUpstarts
AUGUST 16, 2019
Here is some of our conversation: 1. And the success metrics show that. Its product quality, sales and share price tanked — the share price in 2008 hit $3, as compared to $250 today. The company embarked on a massive digital transformation program, starting with eCommerce and digital marketing.
ConversionXL
DECEMBER 4, 2014
Your conversion rate is not what it could be – and you know you need to do something about it. If you just go ahead and redesign your site, chances are that it will fail – conversions / revenue per visitor actually go down. Listening to people is a good idea, but you have to pay attention to the metrics. It depends.
Both Sides of the Table
MARCH 6, 2011
That, plus I love the space of high-customer-service, focused eCommerce for moms worried about what their kids eat & wear.&#. He was raising money initially in the worst market in a decade (we met in 2008), he’s in his mid-40′s, is doing a mom’s site (he has no kids) and he has a JewFro. So I thought, WTF?
ConversionXL
NOVEMBER 14, 2013
Among other things they conducted 240 A/B tests that resulted in a 49% increase in donation conversion (that was more than $80 million extra cash). Research shows that marketers are spending pennies on their conversion efforts. Just waste all that effort and money – only because their website is not optimized for conversions.
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