Remove 2017 Remove B2B Remove Revenue Remove Startup
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Who are the Major Revenue-Based Investing VCs?

David Teten

So you’re interested in raising capital from a Revenue-Based Investor VC. A new wave of Revenue-Based Investors (“RBI”) are emerging. For background, see Revenue-Based Investing: A New Option for Founders who Care About Control. Investment Criteria: B2B SaaS or tech-enabled services with proven, recurring contracts.

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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. But LinkedIn owns the lucrative B2B audience. As AJ Wilcox notes in his course on LinkedIn ads , 72% of the Fortune 1000 are B2B companies. digital ad spend went to video.

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Should Early Stage Startups Move to Austin because of Capital?

Austin Startup

In September 2017, I spent 2 weeks in Austin, Texas to understand what makes this vibrant startup ecosystem tick. It follows up on my posts discussing why early stage startups should — or should not — move to Silicon Valley. Should Early Stage Startups Move to Austin because of Capital? That’s helpful in a couple of ways.

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A recap of Q4: Great momentum for 2017

Version One Ventures

While we’re ready to look ahead and embrace 2017, here’s a quick recap of the major activity across our portfolio last quarter. Geekwire named Outreach one of the top 10 transformational Seattle startups , and Top Hat got some great press from the Globe and Mail and Financial Post for its success in the Edtech market. Welcome back!

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. It partners with sales to close more revenue, informs product teams to deliver better products, and in some cases, co-owns demand generation activities with marketing teams.

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The NextView Ventures Manifesto

View from Seed

It occurred to me that although we mentioned our new thematic approach when we raised our last fund in 2017, we haven’t really shared a broader manifesto about how we are approaching the early stage market. It’s been an interesting several years in the early stage venture eco-system, and the sands have shifted considerably.

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How to Create a Demand Funnel (for 44X Revenue)

ConversionXL

We had built the world’s largest open-data community but—like so many startups—didn’t have a clear product-market fit. . It wasn’t quite a flip from B2C to B2B, but it was close. To do that, we built a demand funnel that took us from nothing to 44X revenue growth in a single year. Image source ).

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