Advertising Aggregator Portfolio Social Media 
David Teten
APRIL 1, 2021
I’ve recently advised a number of emerging private equity and VC funds who are wrestling with the question: What are the highest impact steps they can take to support their portfolio companies? . Almost every private equity and venture capital investor now advertises that they have a platform to support their portfolio companies.
The Startup Magazine
SEPTEMBER 12, 2022
All you really need is word-of-mouth advertising coupled with a basic social media marketing strategy and some flyers and posters in key areas around town. Starting a tutoring business has minimal start-up costs, which is great for people who want to start a business but don’t possess the capital to invest. Bottom Line.
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Lightspeed Venture Partners
DECEMBER 8, 2010
Display Advertising Enters a Golden Era. Innovations in media transaction platforms along with a better understanding of target audience have brought an amazing level of scale and efficiency in display advertising market. Startups to watch in this space are Legolas Media , Krux Digital , and BrightTag , among others.
Duct Tape Marketing
AUGUST 18, 2022
And to your question specifically, once you start to say, okay, well, where am I in my role on the S curve overall, everything that's required of me, but it very much is a portfolio of curves that you are going to have a number of different curves that you're on within your work. So you're putting together that portfolio. No problem!
Both Sides of the Table
APRIL 23, 2011
He then worked in consulting which gave him a broad base of business experience working with the newspaper, cable, and advertising industries. An example is Metacafe, a Highland Capital portfolio company. They aggregate other people’s content and curate it into categories. Social, Facebook, and Twitter referral is meaningful.
Up and Running
NOVEMBER 20, 2014
A marketing/PR agency may have a flashy portfolio that impresses you with their big name clients, but for a startup or small business, paying thousands each month to such an agency isn’t going to be good bang for your (limited) buck. Expensive Agencies. No respectable writer references wires for publish-worthy news.
Occam's Razor
AUGUST 12, 2013
MCA-O2S covers the challenge of attributing the offline impact (revenue/brand value/butts in seats/phone calls/etc) driven by online marketing and advertising. MCA-AMS covers the challenge of attributing accurate impact of our marketing and advertising efforts across multiple devices (desktop, laptop, mobile, TV). From a Venn -diagram.
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