Aggregator Conversion IP Revenue 
Occam's Razor
JUNE 4, 2018
I mean developing and inserting a subtle collection of gentle nudges that can help increase the conversion rate by a statistically significant amount. Go look at your ecommerce conversion rate. Go look at your ecommerce conversion rate. It shows you how often you win. :) Your overall conversion rate is likely to be around 2%.
Both Sides of the Table
OCTOBER 17, 2019
Invoca is now doing 10s of millions in recurring revenue and is growing > 75% year-over-year but it took the first 3 years to really build out the technology and acquire our initial enterprise clients. I mentioned that we sold our position in Kyriba for > $1 billion but when we invested it had virtually no revenue.
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Austin Startup
APRIL 25, 2017
Revenue needs to grow 20x, and margins must expand dramatically. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. Global smartphone revenue is about $420B.
ConversionXL
MARCH 20, 2019
While it doesn’t publish prices publicly, an interview with the Demandbase CEO in 2017 claimed that the average revenue per customer per month was $20,000. Like other ABM tools, Jabmo relies, in part, on IP addresses to determine the source of traffic. Show ads based on IP address. G2 Crowd confirms that it’s a high-cost option.
Occam's Razor
JANUARY 28, 2013
Security Choice: The Power of Conversion Through Transparency. They use geo/ip to work out where I am. The price is easy to see, colors easy to find and change, micro conversions cleverly tucked under the Add To Cart button. Micro-conversions FTW! Security Choice: The Power of Conversion Through Transparency.
ConversionXL
MARCH 26, 2014
You can find insights for conversion optimization from lots of different reports & some of the juicier reports are lesser known. Brian Massey, the Conversion Scientist : One of our more unusual Google Analytics reports is the buyer persona report. 1: Advanced Segments Based On Buyer Personas.
Startup Lessons Learned
AUGUST 26, 2020
Their efforts in this crisis have been admirable, but as Jake and Irma made clear in our conversation, this is not enough, we need a widespread, fully funded WPA scale effort to put Americans back to work. Here's my conversation with the founders of Bitwise. He was our IP attorney. And then I, of course, need revenue for this."
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