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16 PR Strategies Every Small Business Should Stop Using Right Now

Up and Running

PR can do wonders for your startup or small business, but not all strategies have proven to be effective. Below, 16 entrepreneurs from the Young Entrepreneur Council (YEC) share the one PR strategy they think all startups and small businesses should stop using, and why. Over-the-Top Self-Promotion. One Big Launch.

PR 145
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How Startups Can Use Metrics to Drive Success

Both Sides of the Table

How many adds came through organic SEO? Usually you have a catch-all bucket for “direct” or similar that often came through PR or word-of-mouth. For example, if you have developers, content people or SEO folks working on SEO programs you’ll need to allocate their time / costs to this effort. SEO is seldom “free.”.

Metrics 346
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How to find a good programmer or web developer

www.peterdrew.net

Trust SEO - Part 7 Seo Bank Automation By Peter Drew 17/10/2010 6:39 pm Hi Steve, We have a very high success rate of great user experiences with the software, even though its such a complex piece of kit. The software is WAY more powerful than it ever was as brute force seo etc. You just need to find the right one for you.

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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

You have to have some of your own content formats and not just be an aggregator of talent. Notably I said: You have to have owned & operated websites (O&O) to drive traffic to. You should be able to convert at least 5-15% of your audience. You must invest in technology. Take for example, an eCommerce company.

SEM 150
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Keep Calm and Trust Your Designers

crowdSPRING Blog

They’ll hire SEO firms and PR teams and content creators. They’d never dream of telling the SEO expert how to do their job. Your individual preferences may not be an adequate reflection of how those demographics respond in an aggregate sense. Letting the designers do their job. Can we make that font bigger?

Design 48
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How to Make Content the Voice of Strategy

Duct Tape Marketing

This still gives me lots of room on topics but helps me focus both from a content and SEO standpoint. PR Pitches – We use our themes to promote stories and pitches to the media. Blog posts – I write a daily blog post and may schedule a post related to the theme on a weekly basis. Integrate your content with Core Business Objectives.

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How to Create a Total Content System

Duct Tape Marketing

This still gives me lots of room on topics but helps me focus both from a content and SEO standpoint. PR Pitches – We use our themes to promote stories and pitches to the media. This still gives me lots of room on topics but helps me focus both from a content and SEO standpoint.