Remove Agile Remove Business Plan Remove Channel Remove Metrics
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Marketing Is Getting More Difficult. Here’s Why.

ReadWriteStart

If you use the wrong tools, or if you dump money into a technology that isn’t a good fit for your brand, you could suffer some severe consequences. Misleading metrics. Focusing on vanity metrics can be damaging to your long-term potential. Only the most adaptable companies survive. Stay agile to avoid competition.

Marketing 198
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Is the Lean Startup Dead?

Steve Blank

Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Startups wrote business plans, generated expansive 5-year forecasts and executed (hired, spent and built) to the plan.

Lean 335
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The Lean LaunchPad Class: It’s the same, but different

Steve Blank

It’s hard to imagine, but only a decade ago, the capstone entrepreneurship class in most universities was how to write – or pitch- a business plan. In my experience, I saw that most business plans don’t survive first contact with customers. As a serial entrepreneur turned educator, this didn’t make sense to me.

Lean 248
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The Class That Changed the Way Entrepreneurship is Taught

Steve Blank

By the end of the 20th century, case studies and business plans had reached an evolutionary dead-end for entrepreneurs. The Rise of Business Schools – Management as an Occupation. The business school was invented in the first decade of the 20th century in response to a massive economic transformation in the U.S.

Lean 433
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How To Dislodge And Move Forward When Decision Makers Are At A Stalemate 

YoungUpstarts

by Amanda Setili, author of “ Fearless Growth: The New Rules to Stay Competitive, Foster Innovation, and Dominate Your Markets “ Polarization is a common problem for companies trying to make smart and agile strategic decisions. These people were not only business partners, they were friends. and Malaysia.

Agile 113
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Why Companies are Not Startups

Steve Blank

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. Every large company, whether it can articulate it or not, is executing a proven business model (s).

IRR 335
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The Ultimate Guide to Starting a Software Company

Up and Running

Step 1: Start with a lean plan. Instead of sitting down to write a 40-page business plan, start with a one-page pitch. It’s the fastest way to get your idea onto paper, and it’s the very first step in the lean planning process, which is much easier and more iterative than traditional business planning methods.