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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Ive attempted to embed the relevant slides below.

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Hear how the Lean Startup began — and helped one company find success: Episode 2 on Sirius XM Channel 111: Eric Ries and Jon Sebastiani

Steve Blank

My guests on Bay Area Ventures on Wharton Business Radio on Sirius XM Channel 111 were: Eric Ries , entrepreneur and author of the New York Times bestseller, The Lean Startup. Eric was the very first practitioner of my Customer Development methodology which became the core of the the Lean methodology.

Lean 120
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The Class That Changed the Way Entrepreneurship is Taught

Steve Blank

That is until 1947 when Myles Mace taught the first entrepreneurship course “Management of New Enterprises” at Harvard Business School. In 1953 Peter Drucker offered an Entrepreneurship and Innovation class at New York University, and in 1954 Stanford’s business school offered “Small Business Management” its first small business course.

Lean 435
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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

If you cant find any , maybe that means you havent figured out who your customer is yet. And if you dont know who your customer is, perhaps some customer development is in order? Labels: customer development , search engine marketing 13comments: Jim Lindstrom said. What is customer development?

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Lessons Learned: About the author

Startup Lessons Learned

Although Catalyst folded with the dot-com crash, Ries continued his entrepreneurial career as a Senior Software Engineer at There.com, leading efforts in agile software development and user-generated content. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Expo SF (May.

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Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down?

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Marching through quicksand

Startup Lessons Learned

Or follow all of the New York Times columnists equally? This is good news for everyone except those who have huge legacy investments in large-batch distribution. Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media).