Algorithm Design Metrics Product Development 
The Startup Magazine
OCTOBER 19, 2020
Capturing and analyzing data enables companies to get insights that benefit their companies in cost-saving, relevant marketing, product development, etc. By including correct algorithms and pattern recognition, you can identify their preferences, interests, requirements, etc.
A Smart Bear: Startups and Marketing for Geeks
APRIL 5, 2010
In the quest for optimization, A/B tests, metrics, and funnels, we're in danger of losing the fun and value of creative work. When we demand overwhelming customer outcry before committing to the slightest product change, we're in danger of losing the value of creating a cool feature that takes too much effort but people just love.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
ConversionXL
APRIL 3, 2019
What to do with AI: Predict churn ; Identify which offers to send to an individual; Accelerate innovation; Personalize content; Account-based marketing ; Algorithmic attribution; Forecast future lift; Predict blame. Brian Cugelman: “Consumer Psychology, Dopamine, and Conversion Design”. How was it conducted? Test it for yourself.
A Smart Bear: Startups and Marketing for Geeks
JULY 19, 2010
During a lull in her practice she got a serendipitous opportunity to shift gears completely and ended up leading software product development teams. But now she has the vision and ability to design her own software, capitalizing on modern trends (e.g. On the surface, it's yet another "marketing metrics" company.
Startup Lessons Learned
APRIL 7, 2010
At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. In fact, the curse of product development is that sometimes small things make a huge difference and sometimes huge things make no difference. For example, I’m a big believer in split-testing.
ConversionXL
APRIL 13, 2017
Jonathan Price wrote on the same Quora thread that he believes growth marketing to differ from regular marketing because it “is technology-centric and it blurs the boundary between marketing and product development.” A growth team, however, is largely overlapped with product, engineering, and design as well.
ConversionXL
JANUARY 17, 2017
They have a ratings system and build distribution algorithms to best distribute lawn care providers to customers. In short, they need to approach data and experimentation from multiple fronts, so it gets a bit complicated in how they actually do this, as well as how they balance experimentation with their typical product development process.
Expert insights. Personalized for you.
158 
Let's personalize your content