Steve Blank

APRIL 9, 2009

This year, marketing need to provide sales with 40,000 active and accepted leads, company and product name recognition over 65% in our target market, and five positive product reviews per quarter. We were constantly creating metrics to see the effects of different PR messages, channels and audiences on end-user purchases.

Silicon Valley 259

Silicon Valley Technical Review RSS PR 259

Duct Tape Marketing

JUNE 8, 2017

So primarily, negative keywords help in increasing your CTR as with the help of negative keywords, your ads will be directed towards the targeted audience with no irrelevant impressions and clicks. Your main keyword can be a product name, feature or benefit or any other word that is attractive enough to grab the attention of the users.

PPC 54

PPC Matching Search Conversion 54

ConversionXL

NOVEMBER 17, 2015

Product names / descriptions. Promo / Sale / Discount names / descriptions. Does it match up? One of the core issues of holiday testing is that you’re testing a non-representative audience, which means you can’t generalize the results. Calls to action in PPC ads, on landing pages, in emails.

Technical Review 48

Technical Review eCommerce Conversion Mobile 48

crowdSPRING Blog

JUNE 23, 2010

If you need help or simply don’t have the time (it took us nearly 50 hours to name “crowdSPRING&# ), you can leverage crowdSPRING’s community of more than 64,000 designers and writers to come up with your company name or a product name. Many people obsess during this process. image credit: Qole Pejorian.

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Naming Small Business Minnesota Product Name 120

Up and Running

AUGUST 19, 2016

Product images. Most people simply type out their product name, usually in an effort to follow what they think is working, because so many other businesses are doing it. You need to think of Amazon as one big search engine, because that’s exactly what it is—a search engine for products. Call to action.

PPC 60

PPC Campaign Sales Search 60

ConversionXL

MAY 15, 2018

To get the data we need, we’re going to send surveys out to two distinct audiences (one survey each): AUDIENCE #1: Your Customers. AUDIENCE #2: Your Website Visitors. This is precisely why we included Question #4 in our visitor survey … What matters MOST to you when choosing a {{product category}} like {{product name}}?

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Product Software Review Framework Email 100

reidhoffman.org

NOVEMBER 12, 2013

First, understand your audience. Great businesses can be built off this network, starting with matching talent and opportunity. In a single year, the classic general partner in a venture firm is exposed to around 5,000 pitches; decides to look more closely at 600 to 800 of them; and ends up doing between 0 and 2 deals.

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Entrepreneur Revenue Viral Networking 111

Hearpreneur

MAY 9, 2018

While working at West Elm, I also noticed this was an aspect of design people needed help with, to match different patterns and colors in their space. We filed to trademark the name Walkie Chalkie but had some slight question on it from our lawyers, so we changed the product name to Walkie Chalk.

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Naming Entrepreneur Vermont PR 86

ConversionXL

NOVEMBER 11, 2015

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

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Software Review Technical Review Development Team Review Conversion 48