article thumbnail

The How – and Why – of Event Marketing for Small Businesses

Women Entrepreneurs Can

In case you are wondering, this is huge, and B2B marketers are investing 20-30% of their budgets on event marketing each year. If you want to be viewed as an authority in your field, host a seminar. Seminars or roundtables. Small B2B or B2C conferences. Five of the best live events for small business are. Virtual Events.

article thumbnail

Tips For Emerging Young Entrepreneurs

YoungUpstarts

You should be learning all the time, from books, blogs, podcasts, seminars, conferences, even through people you meet. Ever since writing Europe’s first B2B study of banner ads’ effect on indirect response in 2001 he has regularly been published online and in traditional media. Be curious and adventurous: think like The North Face.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

While its B2B social media team was attracting large audiences in its market, it failed to engage them because it lacked credible, regularly refreshed content. The firm started putting on live seminars around the world, attended by many of those passionate customers, and unleashed Yoshida with his own blog.

Customer 154
article thumbnail

10 Ways to Supercharge Your B2B Lead Generation Efforts

Duct Tape Marketing

10 Ways to Supercharge Your B2B Lead Generation Efforts written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing. B2B lead generation seems to be a mystery to many marketers. 3) Seminars and webinars. Just do a search on the topic and youll find little thats helpful. 10) Paid traffic.

article thumbnail

5 Negotiation Skills To Communicate With Difficult Customers

YoungUpstarts

If you sign up for a negotiating seminar, then you’ll see firsthand just how important this is. Calum has f acilitated customised negotiation training in more than 35 countries for corporate B2B clients. Empathize So That Your Customer Knows You Care. He is c reator of the innovative Negotiation Sim.

Customer 138
article thumbnail

5 Ways to Improve Local Search Results for Business

Duct Tape Marketing

A B2B example might include maintaining a calendar of networking events or business related seminars. Another powerful way to improve local search results and amplify your local search opportunities is to create content that is related to your community, regardless of whether it directly relates to your products or services.

Search 69
article thumbnail

7 Ways In Growing Your Business With The Help Of Webinars Or Online Meetings

YoungUpstarts

Before proceeding with the enumeration, though, it’s important to emphasize that webinars are not just what many would likely think of as “seminars on the web.” They are excellent B2B opportunities that transcend distance constraints. How do you make use of webinars in making your business grow and succeed?