article thumbnail

Lessons Learned: SEM on five dollars a day

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Startup Lessons Learned season one : Every post from the blogs first year in print form.

SEM 164
article thumbnail

Lessons Learned: The three drivers of growth for your business.

Startup Lessons Learned

In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. For example, its always nice to have someone constantly optimizing your SEM accounts, driving down your CPA. But its not really viral growth, even when its exponential.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Twitter Link Roundup #215 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Brand NEW edition of Empower Your Small Business, crowdSPRING’s small business newsletter – crowdspring.co/1gnb0N1. The Essential Email Marketing Metrics You Should Be Tracking | Hubspot blog – crowdspring.co/1gY786G. The Rise and Future of the New York Startup Ecosystem | Nick Beim – crowdspring.co/1gYew1W.

article thumbnail

How do I get my first few customers?

A Smart Bear: Startups and Marketing for Geeks

Marketing, advertising, positioning — they’re all forms of persuasive writing, just like an op-ed in the New York Times. Here’s the most common one which I got just this week: I’ve read somewhere in your blog about how you had a very large organisation as the first customer for your software.

Customer 279
article thumbnail

10 Marketing Lessons for Early-Stage Tech Startups

Both Sides of the Table

Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). Market to Your Target Audience – I’ve seen a lot of startups who like to write blog posts on life as an entrepreneur. You’re reading their press releases or blog posts.

article thumbnail

Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Dont worry about selecting particularly good keywords, if youre new to SEM. SEM only gets at one segment of users, and for a brand new product, you presumably need some skill at marketing in general and adsense in particular to get any useful info. This post has been removed by a blog administrator.

Demand 167
article thumbnail

16 Entrepreneurs Reveal Their Side Hustles

Hearpreneur

3- Blog about home and gardening topics. I blog about home and gardening topics and make money from product recommendations to my audience, mostly through Amazon associates program. 7- DIY SEO blog. I launched my first online bootcamp in 2012 and then launched my DIY SEO blog called Get Found With Fuse.