Business Model California Channel Lean 
Steve Blank
APRIL 21, 2011
The Stanford Lean LaunchPad class was an experiment with a new model of teaching startup entrepreneurship. This week they were testing their hypotheses about the sales “Channel” – how a company delivers its value proposition (i.e. There are two major channels: physical channels and virtual (web/mobile) channels.
Startup Lessons Learned
MAY 9, 2012
TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. Since then, Brant and Patrick have been tireless advocates for the whole Lean Startup movement. Market segments drive your business model.
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Steve Blank
MARCH 7, 2012
Today, the first half of the Stanford Engineering Lean LaunchPad Class gave their final presentations. It’s hard to believe it’s only been a year since we taught the first 10 teams in the Stanford Lean LaunchPad class. We’ll teach over 175 NSF Innovation Corps teams in the Lean LaunchPad course in 2012. Only in California!
Steve Blank
MAY 9, 2017
I lived through the time when working in my first job in Ann Arbor Michigan we had to get out a map to find out that San Jose was not only in Puerto Rico but there was a city with that same name in California. What we’ve learned is that while companies execute business models, startups search for a business model.
Steve Blank
AUGUST 31, 2009
And how thinking of a solution to this commonly used model’s failures led to a new model – the Customer Development Model – that offers a new way to approach startup activities outside the building. Startups don’t fail because they lack a product; they fail because they lack customers and a profitable business model.
Steve Blank
DECEMBER 7, 2009
Our business model changed as we realized that to become a large company, we needed to automate more than just a few marketers. We had validated our new assumptions by a set of orders, and we had pivoted on our business model. This is the pivot, a crucial tactical maneuver for the lean startup [.]
Steve Blank
APRIL 30, 2009
SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it. Worry about the sales results. What did we learn?
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