Remove Business Model Remove Churn Rate Remove Metrics Remove Revenue
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Conversion, retention and churn benchmarks

VC Cafe

A high retention rate indicates that customers find the product or service valuable and are likely to continue using it in the future. Churn : The percentage of customers who stop using a product or service after a certain period of time, typically measured over weeks, months, or years. The benchmarks are based on the US market.

Retention 109
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Product Design for SaaS Startups: Best Practices and Examples

ReadWriteStart

Best practices for developing a brand identity Here are some best practices to consider when developing a brand identity for your SaaS platform: Define your brand values: Define your SaaS business model, brand values, mission, and vision. MRR is a crucial metric for measuring the growth of a SaaS business.

Design 105
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

How to create a growth hacking strategy using the pirate metrics model. Growth hacking in marketing incorporates the five stages of the customer lifecycle into the “ AARRR Framework ,” otherwise known as the “Pirate Metrics model.”. Activation. Convincing users to stick around is crucial for growth.

Retention 113
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Visualizing the Interactions Between CAC, Churn and LTV

A Smart Bear: Startups and Marketing for Geeks

If you like this, go see his Shockwave Innovations blog ) Anyone that has taken an accounting class or learned basic business financials knows the interaction between key elements of a P&L (revenue, cost, expense) and a balance sheet (assets, liabilities, equity). Jason Cohen also wrote a very insightful article about this issue.

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The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act

Occam's Razor

To win in business you need to follow this process: Metrics > Hypothesis > Experiment > Act. We are far too enamored with data collection and reporting the standard metrics we love because others love them because someone else said they were nice so many years ago. That metric is tied to a KPI.

Metrics 156
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Focus on awareness and metrics are keys to success

Up and Running

A more fundamental problem that entrepreneurs can control, however, is related to their understanding of the key revenue drivers of their businesses. They often focus on the things they like doing, or the things they are more comfortable with, to the detriment of their fledgling businesses. Most meaningful metrics.

Metrics 68
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Startup Benchmarks

VC Cafe

One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Is my churn rate below the category average? Benchmarks are typically specific to stage/business model/geo.

B2C 141