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It’s Not a Conversion Problem, It’s a Customer Development Problem

ConversionXL

I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009. Not because they have a conversion problem but because they never really nail the product or how to market it. This is not a conversion problem. This is a customer development problem.

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The Entrepreneur’s Guide to Setting Up Your First Website

Up and Running

Even more so than pricing, reviews and location proximity. He has been an entrepreneur since he was young, founding top conversion and marketing companies like Crazy Egg, Kissmetrics, Quick Sprout, and more. Custom development. Conversion rate optimization : getting people to take the right actions on your site.

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Data Discrepancies in Google Analytics: What Can Go Wrong, Why, & How to Fix It

ConversionXL

Google Analytics shows 104 conversions. This post covers discrepancies between Google Analytics and your: CRM, CMS, accounting, or other back-end software. That includes how each one defines and measures sessions, users, conversions, etc. Issue: Google Analytics conversions are duplicated. Your CRM shows 123 new leads.

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The Landing Page Optimization Guide You Wish You’ve Always Had

ConversionXL

We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Why You Should Focus On Clicks Before Conversions.

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Everything You Need To Know About Designing Valuable Customer Surveys

ConversionXL

Conversions are mostly about being relevant to your customers. If what you offer and the way you present it is relevant to your visitors they will convert to buying customers. Then again if you don’t understand who your customer is or worse it’s “everybody” then you have very little change of being successful at it.

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It’s Not a Conversion Problem, It’s a Customer Development Problem

conversionxl.com

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. It’s Not a Conversion Problem, It’s a Customer Development Problem. I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009.

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The Ultimate Guide to Starting a Software Company

Up and Running

Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. If you use software like LivePlan, you can create this initial “lean plan” in under an hour and then spend your time where it really matters—on validating your idea.