The Startup Magazine

MARCH 29, 2024

Whether it’s managing your supply chain or automating customer service, look for ways to optimise every aspect of your operations. PDF to Word conversion tools can be a lifesaver for managing documents efficiently. It’s not just about a logo or a tagline; it’s the experience you promise your customers.

Intellectual Property 133

Intellectual Property Angel Investor Business Model Bootstrapping 133

YoungUpstarts

DECEMBER 9, 2013

After all, if you get too chummy with customers — or even appear too interested in or sympathetic to their personal circumstances — they might start to want more from you: better pricing, extended credit, lengthier conversations, access to your services on nights and weekends, etc. Risk stepping out from behind technology.

Customer 170

Customer Technical Review Florida Cofounder 170

Steve Blank

JUNE 12, 2020

This was followed by an 8-minute slide presentation describing their customer discovery journey over the 10-weeks. All the teams used the Mission Model Canvas , (videos here ) Customer Development and Agile Engineering to build Minimal Viable Products, but all of their journeys were unique.

Oakland 313

Oakland Asia Lean Video 313

conversionxl.com

SEPTEMBER 10, 2013

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. It’s Not a Conversion Problem, It’s a Customer Development Problem. I feel like “conversion rate optimization” is in 2013 what “social media marketing” was in 2009.

Customer Development 60

Customer Development Conversion Developer Customer 60

ConversionXL

JANUARY 31, 2014

We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. note: If you’re a startup, you’ll want to use customer development questions for your page to resonate with future traffic). Why You Should Focus On Clicks Before Conversions.

Analytics 134

Analytics Video Matching Conversion 134

Duct Tape Marketing

AUGUST 29, 2014

This tells you where your mobile users are coming from, which can influence how you design campaigns to attract more visitors. For example, you may learn 70% of mobile traffic is from Twitter but that the conversion rate is 0% from this platform. Perhaps then, you need to evaluate your site’s mobile conversion experience.

Analytics 63

Analytics Mobile Channel Conversion 63

The Startup Toolkit

NOVEMBER 10, 2012

Until you have the roadmap nailed down, you can’t scale sales (it would be like throwing money at a big search campaign before you know your lifetime values and conversion rate). It’s the same reason you can’t outsource customer development. It takes time to get the roadmap solid.

Hiring 51

Hiring Founder Viral Early Stage 51

Steve Blank

MAY 1, 2015

Customer Development for us meant a lot of hard-won learnings. But in her own family, at the dinner table, she would read a book while everybody else was conversing. Because following the conversation when multiple people were talking around her was impossible. So we launched a crowdfunding campaign on Indiegogo.

Cofounder 120

Cofounder Lean Customer Development Startup 120

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? Like Ott had mentioned in the Mastering The Call To Action a study of Visual Website Optimizer’s customers shows most people are testing: CTA Buttons – 30%. How Microcopy Can Improve UX & Conversions.

Conversion 112

Conversion eCommerce Software Review Green 112

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? Like Ott had mentioned in the Mastering The Call To Action a study of Visual Website Optimizer’s customers shows most people are testing: CTA Buttons – 30%. How Microcopy Can Improve UX & Conversions.

Conversion 105

Conversion eCommerce Software Review Green 105

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? Like Ott had mentioned in the Mastering The Call To Action article, a study of Visual Website Optimizer’s customers shows most people are testing: CTA Buttons – 30%. Headlines – 20%. Copy – 8%.

Conversion 101

Conversion eCommerce Software Review Green 101

Austin Startup

FEBRUARY 24, 2018

Much of the writing on startups focuses on two elements: finding product-market fit scaling the company once #1 is accomplished For product-market fit, we have a lot of source material to work with from the last decade: Steve Blank’s leadership on Customer Development , and Eric Ries’ on the Lean Startup ?—?along Join the conversation!

Warrant 48

Warrant Bootstrapping Framework Hiring 48

ConversionXL

JUNE 12, 2014

When you think about optimizing your website to increase conversions, what are some of the first things that come to mind? Like Ott had mentioned in the Mastering The Call To Action a study of Visual Website Optimizer’s customers shows most people are testing: CTA Buttons – 30%. How Microcopy Can Improve UX & Conversions.

Conversion 84

Conversion eCommerce Software Review Green 84

ConversionXL

JULY 1, 2014

Conversions are mostly about being relevant to your customers. If what you offer and the way you present it is relevant to your visitors they will convert to buying customers. Then again if you don’t understand who your customer is or worse it’s “everybody” then you have very little change of being successful at it.

Customer 76

Customer Design Software Review Lead Generation 76

Startup Lessons Learned

NOVEMBER 1, 2013

It will feature a conversation that gets into the details of how non-profit and mission-driven organizations are making use of Lean Startup methods to get closer to their goals, faster. And "Lean Impact" offers a reference point for people to start that conversation—there is real power in naming.

Lean 167

Lean San Francisco Metrics Angel Investor 167

Steve Blank

APRIL 5, 2017

For example, to outflank a competitor who had faster products, Intel moved the conversation about microprocessors away from speed and technology to create a valued brand. They created the “Intel Inside” campaign. Filed under: Customer Development , Marketing. Pick the media they said they read.

Marketing 316

Marketing Audience Technical Review PR 316

Steve Blank

APRIL 23, 2009

If it was a very big mistake, I blamed the VP of Sales. “This marketing campaign didn’t work? I replied: “This is really important for our success as company and I’m really at a loss why customers didn’t respond the way we expected. From there, the conversation took a different trajectory.

Silicon Valley 120

Silicon Valley RSS California Customer Development 120

Startup Lessons Learned

MARCH 6, 2010

Lessons Learned by Eric Ries Saturday, March 6, 2010 Startup Visa update As I write this, I am traveling at 30,000 feet on Virgin Americas excellent IAD->SFO nonstop, following an intense few days of conversations in Washington, DC about the Startup Visa. Your support has been critical to everything thats happened with Startup Visa.

San Francisco 113

San Francisco DC Washington Startup 113

Steve Blank

NOVEMBER 9, 2009

This reminded me of a conversation with one of my direct reports years before my daughter was born. Our conversation went like this: Me: Jim, how are we doing with getting Ansys ported? When I explained this to him, the conversation got heated. I realized that my daughter had confused motion with action.

Silicon Valley 331

Silicon Valley Software Review RSS Technical Review 331

Startup Lessons Learned

OCTOBER 23, 2013

And, Alistair carefully breaks down cohort analysis, a method of grouping users according to a shared criterion (all the users who joined in a given month, for instance, or during a particular campaign), and then demonstrates how you can test with those cohorts to yield actionable information.

Analytics 167

Analytics Lean Widget Metrics 167

Steve Blank

OCTOBER 11, 2016

We were trying out different cities, and I was flying around the country, and we were trying different campaigns and various things, and ultimately they were not working. Through that process, I lost a lot including some relationships with individuals, and I started to develop symptoms of acute anxiety. . Tune in Thursday, Oct.

Columbus 248

Columbus Entrepreneur Ohio Cofounder 248

ConversionXL

JULY 3, 2014

The Case For Building Customer Personas Out Of Data-Driven Research. Patching together actionable information about your customers with gut feelings, good intentions and some duct tape is not a recipe for conversion success. New versus repeat customers. Frequent customers. Real World Conversion Stories.

Customer 133

Customer Analytics Conversion Lead Generation 133

Occam's Razor

APRIL 8, 2013

Perhaps it's an increase in your conversion rate; Or a higher number of visitors who sign up; Or a greater number of people who share content with one another; Or a lower monthly churn rate for users of your application; Maybe it's even something as simple as getting more people into your restaurant. deep) conversation.

Metrics 156

Metrics Analytics Lean Churn Rate 156

ConversionXL

NOVEMBER 5, 2020

Conduct client development interviews. My agency wouldn’t have expanded beyond digital PR if it weren’t for early client conversations. Listening to conversations among your peers is one of the fastest ways to find changes in the way they work. But we have a lot in common, and I learned a lot from our conversation.

PR 120

PR B2B Lean Audience 120

Startup Lessons Learned

AUGUST 24, 2009

So I generally feel right at home in these conversations. Each new campaign is a startup where Lean principals can be applied to maximum effect. The Entrepreneur’s Guide to Customer Development ► June (3) What is a startup? In other words, they are facing conditions of extreme uncertainty, just like startups.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Steve Blank

OCTOBER 11, 2016

We were trying out different cities, and I was flying around the country, and we were trying different campaigns and various things, and ultimately they were not working. Through that process, I lost a lot including some relationships with individuals, and I started to develop symptoms of acute anxiety. . Tune in Thursday, Oct.

Columbus 120

Columbus Entrepreneur Ohio Cofounder 120

crowdSPRING Blog

MARCH 15, 2013

Bad Customer Development Questions and How to Avoid My Mistakes – [link]. Bad Customer Development Questions and How to Avoid My Mistakes – [link]. Why Your Marketing Campaign Sucks | TechCrunch – [link]. Why Your Marketing Campaign Sucks | TechCrunch – [link]. ” [link].

Social Media 105

Social Media Small Business Design Media 105

conversionxl.com

FEBRUARY 4, 2014

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. Why You Should Focus On Clicks Before Conversions. Conversion rates for our top Adwords are way up.

Analytics 98

Analytics Software Review Conversion Video 98

SoCal CTO

SEPTEMBER 8, 2010

thought it would be helpful to put some of my thoughts into a blog post and hopefully spur some conversation in the comments and over email. Novel and creative campaigns like the recent YouTube campaign from Old Spice purportedly demonstrate the power of social in marketing. More tiers = more complication = more confusion.

Startup 191

Startup CTO Hire Cofounder Venture Capital 191

ConversionXL

APRIL 30, 2014

To help drive more downloads of the app the company has been running a number of marketing campaigns on different platforms including: Paid Search. They’re using ecommerce tracking to measure revenue and sales, and they’re using Goals to measure a number of macro and micro conversions. Display ads. In-app ads. They might: 1.

Analytics 97

Analytics eCommerce Software Review Campaign 97

ConversionXL

MAY 20, 2016

The goal of Phase 2 is to send highly targeted emails aimed to convert the activated trial-users into paid customers. To do this, Snappa sets up their email drip campaign so they can send relevant one-off emails based on certain actions they haven’t taken. But what if the subscribers are still inactive?

Email 77

Email Conversion SEO Campaign 77

Startup Lessons Learned

OCTOBER 6, 2008

Lessons Learned by Eric Ries Monday, October 6, 2008 When NOT to listen to your users; when NOT to rely on split-tests There are three legs to the lean startup concept: agile product development , low-cost (fast to market) platforms , and rapid-iteration customer development. Thats what business is designed to do.

San Francisco 128

San Francisco Lean Continuous Deployment Agile 128

ConversionXL

JUNE 19, 2014

It’s easy to forget when analyzing the data for conversion purposes is that the end user is a real human with feelings. In an ideal world, designers and conversion optimizers can strike the perfect balance between the logical & emotional sides of the human brain & design experiences that “activate” visitors to take action.

Greece 107

Greece Customer eCommerce Design 107

Up and Running

MAY 23, 2016

Gabriel Kuperman, CEO of CuePin, says, “Try testing an idea with a small budget that you can obtain through your own savings, a small bank loan, or even a Kickstarter campaign. Noah Parsons says, “Start collecting contact information for interested, prospective customers. Start as soon as possible. Don’t forget real-life products.

Software Review 74

Software Review Software Delaware Forecast 74

Startup Lessons Learned

SEPTEMBER 13, 2008

My first AdWords campaign was limited to five dollars a day, and we were buying clicks at five cents a click. We ran ad campaigns against every single product we could think of in an adjacent market space to ours. Only much later did I realize that this was an application of customer development to online marketing.

SEM 164

SEM San Francisco Lean Continuous Deployment 164

ConversionXL

JUNE 19, 2014

It’s easy to forget when analyzing the data for conversion purposes is that the end user is a real human with feelings. In an ideal world, designers and conversion optimizers can strike the perfect balance between the logical & emotional sides of the human brain & design experiences that “activate” visitors to take action.

Greece 98

Greece Customer eCommerce Design 98

ReadWriteStart

JANUARY 6, 2020

If customers aren’t receptive to email messages, try engaging them on a new platform, like social media, or SMS. It taps into the idea of conversational marketing, which has proven to be high-converting. Speaking of more engagement tactics, let’s jump into personalized landing page campaigns. What’s is a personal landing page?

SMS 134

SMS Campaign PR Sales 134