Mike Michalowicz

FEBRUARY 11, 2013

While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks. Use food to generate PR for your event too — one company I know of sent S’more’s kits to local TV newsrooms to help promote a camper and RV show.

Small Business 167

Small Business Marketing PR Social Media 167

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. And then they come check us out, and then like, Hey, so we have a pretty good viral product led growth experience as well for us internally.

Marketing 75

Marketing Differentiation B2C PR 75

crowdSPRING Blog

SEPTEMBER 26, 2016

It was a viral hit. The site helped Nicer’s Twitter account grow to 1,500 followers, gathered 5,000 emails for the company’s newsletter, and Nicer’s SEO relevance got a significant boost from all the press coverage. Every viral marketing campaign needs a good landing page. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

It was a viral hit. The site helped Nicer’s Twitter account grow to 1,500 followers, gathered 5,000 emails for the company’s newsletter, and Nicer’s SEO relevance got a significant boost from all the press coverage. Every viral marketing campaign needs a good landing page. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

crowdSPRING Blog

SEPTEMBER 26, 2016

It was a viral hit. The site helped Nicer’s Twitter account grow to 1,500 followers, gathered 5,000 emails for the company’s newsletter, and Nicer’s SEO relevance got a significant boost from all the press coverage. Every viral marketing campaign needs a good landing page. Turning Hits into Customers.

Viral 48

Viral Technical Review Startup Social Network 48

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. before you launch.

San Francisco 168

San Francisco PR Lean Early Stage 168

crowdSPRING Blog

AUGUST 20, 2017

Don’t try too hard to “go viral” and above all, obey the law. Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law. Not only does that give you a reason to publish some PR, it shows that your company is changing and evolving. Get efficient.

Small Business 48

Small Business Marketing Technical Review Audience 48

crowdSPRING Blog

AUGUST 20, 2017

Don’t try too hard to “go viral” and above all, obey the law. Guerrilla marketing is a little risky, but the risk should be in the success or failure of the campaign and not in running afoul of the law. Not only does that give you a reason to publish some PR, it shows that your company is changing and evolving. Get efficient.

Small Business 48

Small Business Marketing Technical Review Audience 48

mashable.com

MAY 28, 2010

A name can be a prison,” says Michael Martine, the blogging and SEO expert behind Remarkablogger. Plus, since spammers rely heavily on popular keywords, names generated solely with SEO in mind can seem spammy. Just don’t forsake that natural ability because you’re so focused on domain names, SEO and empty vessels. Is It Sticky?

Naming 94

Naming Technical Review Social Media Startup 94

Duct Tape Marketing

MAY 1, 2019

It is our go-to SEO tool for doing audits, for tracking position and ranking, for really getting ideas on how to get more organic traffic for our clients, competitive intelligence, backlinks and things like that. All the important SEO tools that you need for pay traffic, social media, PR and of course, SEO.

Portland 58

Portland Audio Technical Review Video 58

Duct Tape Marketing

MARCH 8, 2018

One example is we have a feature on our … We make marketing software, and we launched a feature that helps our customers plan marketing campaigns. So, for them, it was really difficult to see, to have single visibility on how this campaign is doing. I think it powers advertising, it powers email, it powers social, it powers PR.

North Dakota 55

North Dakota Email Campaign Video 55

Duct Tape Marketing

MARCH 1, 2016

A channel for lead generation purposes is simply a broad way to gain access to your prospective audience – so referral generation is a channel, sales is a channel, SEO is a channel, and speaking is a channel – and there are countless ways to master every channel. You don’t simply assemble a few tactics; you master a few channels.

Lead Generation 28

Lead Generation Channel Partner Campaign 28

Brandanew

JANUARY 8, 2016

Maggie Kravchuk , Rubenstein, PR. Maggie Kravchuk has had work experience on social media brand management and now works for Rubenstein PR. He has 12 years of experience helping agencies & businesses improve their online marketing efforts through SEO, SEM, and social media services. Tina Chan, Social Media Manager, GEECL.

Analytics 100

Analytics Social Media Marketing Media 100

Occam's Razor

APRIL 29, 2013

1 Search Results Ranking = SEO Success. If it take ten days to make a decision to change bids on our PPC campaigns, let's go with that data cycle. " 1 Search Results Ranking = SEO Success. Much money is spent on all kinds of demands to SEOs, big or small, which results in all kinds of shenanigans to try and get to #1.

Metrics 166

Metrics Marketing Search SEO 166

Duct Tape Marketing

MAY 4, 2016

Referral Marketing– This includes intentional word of mouth activities, viral tactics as well as intentional referral generation. The PR Masterclass : How to develop a public relations strategy that works! AdEspresso – The easiest online tool to manage and optimize your Facebook Advertising Campaigns. Further Reading.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

blog.expensify.com

APRIL 24, 2012

I run / wrote a site that serves approx 500,000 page requests a day, 5-10 complex SQL queries a page, god knows how much SEO related intelligence, 100,000s of users, external network comms. We have enough problems without opening the door for YASPFC (Yet Another Software Patent FUD Campaign). Just not a good fit for you.

Java 107

Java PHP Software Review Coder 107