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4 Cases Where Short Home Pages Outperformed Long Home Pages

ConversionXL

DesignBoost is like Codeschool for designers. Their have online courses that teach you to design kickass mobile apps, landing pages and more in Photoshop. The primary goal for the home page is to get more people to sign up for their free design course, so they would get a taste of what DesignBoost offers. Why is that.

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How to Build a Strong A/B Testing Plan That Gets Results

ConversionXL

Experimental Design – Developing your own research method for an in-depth analysis of a specific element. In a classic A/B test, we would be testing two versions – Version A is commonly the existing design (the “control”) and version B is the “challenger”. 2) Increase y – Increase clickthrough rates.

Analytics 131
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Twitter Link Roundup #264 – Quintessential Resources for Small Business, Startups, and Design!

crowdSPRING Blog

We so like to talk about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! Will Google’s Mobile-Friendly Website Search Ranking Kill Your SEO? Increase Your Clickthrough Rate on Twitter crowdspring.co/1DQd1Cj.

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How to Optimize Videos for Conversions

ConversionXL

According to Merchant , online video accounts for 50% of all mobile traffic. Adobe actually found that 40% of consumers state that video increases the chance they’ll purchase a product on their mobile device. Video was ahead of number two, mobile apps, by 26 points. Optimize Videos for Mobile. The State of Video in 2016.

Video 48
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2011 Consumer Internet Predictions

Lightspeed Venture Partners

The key driver of this renewed confidence from brand advertisers is better measurement of brand metrics that can show the impact of online advertising beyond clickthrough. Modcloth highlights women’s clothes from modern, indie and retro designers. Smartphones transformed the mobile internet. Year of the tablet.

Internet 114
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We’re Running Web 2018 With Web 2008 Dashboards. And That’s a Problem.

Hunter Walker

Back and forth flame wars on Twitter, Facebook and elsewhere register as “engagement” and high clickthrough on “new comment” mobile notifications. The dashboards we look at to monitor the health of our products are lagging the experiences our user communities are having.

Web 62
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5 Insights from Every Speaker of ConversionXL Live 2016

ConversionXL

The Hook Model is designed to connect the user’s problem to your solution with enough frequency to create a habit. Big changes w/ big results + Big design changes. Underlines improve clickthrough on Bing for both algorithmic results and ads (so more revenue) and improve time to successful click (better UX). Investment.