YoungUpstarts
AUGUST 23, 2013
A colleague sends you a snarky email, so you type a cutting response right back. Aunt Betty belittles your career choices over Thanksgiving dinner, so you carve her up like the turkey, angrily countering her criticisms and throwing in a few insults for good measure. We can chat, tweet, text, and email to our hearts’ content.
Occam's Razor
OCTOBER 15, 2012
I like emailing, checking the news, sport & weather but also online shopping. For books, word of mouth kicks off the consideration process, but retailers, publishers and other websites still play a massive role in final conversion (for example, online reviews). Just click on the question mark icon to see the detailed definitions.
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ConversionXL
MAY 1, 2014
If you want to increase conversions, you have to figure out who exactly is your primary target audience, what they want, what matters to them and what are the sources of friction for them.” For example, the company GrooveHQ took advantage of using it’s welcome email to trial customers to ask why they signed up.
Both Sides of the Table
APRIL 14, 2010
So on deals where I really like the entrepreneur (but don’t plan to fund) I normally offer the (unsolicited, I know) advice to “clean your shit up first.&# Go have the hard conversations. Existing investors won’t want to have these conversations. Ready to talk turkey. Take liquidation preferences head on.
Duct Tape Marketing
OCTOBER 10, 2018
So if we were having a conversation prior to this one, that might prevent us from becoming immersed in the conversation that we’re having right now because a part of us is always thinking about what we were doing before. One of my favorite apps for writing is called Cold Turkey Writer. Have you used that app before?
Duct Tape Marketing
AUGUST 16, 2023
This model is necessary to develop a well-developed marketing strategy, which is crucial for companies looking to scale and succeed, and for this is important to refine messaging and conduct A/B testing to improve conversions. I don't wanna help you sell beef Turkey, So I kind of turned them down, but I told 'em the reason why.
A Smart Bear: Startups and Marketing for Geeks
MAY 17, 2010
Of the 3,204,523 pub conversations where someone said "Have you heard him speak ?" If you just answer email with a non-automated response you're killing it. You have to see hundreds of emails so you get a gut-feel for what customers are experiencing — something you can't get from a Incident Summary Report or somesuch automation.
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