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How marketers can build thought leadership

The Next Web

It’s critical that you continually move past your job description and contribute to the industry conversation on a larger scale. Building thought leadership throughout your career is a helpful way of differentiating yourself from those around you. Write consistently. Participate in speaking engagements.

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When Should Technical Founders Become CEO?

Both Sides of the Table

I don’t think that Google would have become the success story we all know without the leadership of Eric Schmidt through the years he led the company. Under Rob’s leadership we built out an amazing organization of seasoned enterprise software veterans in the US market. So why did Larry need to return?

Founder 309
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How and Why the NextView Everyday Economy Accelerator is Different

View from Seed

of teams’ online pitch decks and recorded videos, as well as loved the dozens of second-round video conversations which we had with Founders working on quite compelling startups. The NextView Accelerator is different in that the experience is a bespoke hands-on effort with the senior leadership of the NextView partnership.

Cofounder 178
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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

I don’t have bandwidth to engage in substantial conversations on Twitter. . I do recognize that two years from now, all the top VCs may be on TikTok, but I just can’t justify the time required to take a leadership position on these platforms which are not yet heavily used for B2B purposes. . Hootsuite. I’m not active there.

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Unintended Consequences: When SAFE and Convertible Notes Go Awry

Pascal's View

However, many VCs experience vexing discussions with CEOs, and many CEOs belatedly realize that this is because they made a mistake: issuing multiple series of notes at various valuation caps without actually sitting down and figuring out the pro forma post-conversion equity ownership.

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Podcast Strategy: A Roadmap for Businesses

ConversionXL

Podcasting, by design, is ideal for generating awareness and building thought-leadership in your industry. Once objectives are identified and prioritized, your podcasting plan should outline strategies and tactics, which include format, frequency, duration, host/s, point of view, guests, research, syndication, and marketing.

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Introducing Bolster Prime and Bolster Ventures (and their back story)

OnlyOnce

I’ve never written before about those other “potential business opportunities” that our team was exploring along with our prior investment syndicate, Fred Wilson from Union Square Ventures, Greg Sands from Costanoa Ventures, and Brad Feld from Foundry. Brad’s visceral response in this conversation was a very clear, “you should hire Jenny.”