CTO Hiring Metrics Sales 
Austin Startup
SEPTEMBER 18, 2017
As a CTO, I can definitely say without a doubt that few people understand what a CTO does. When I tell someone I’m a CTO, I’m often met with a blank stare. Even when someone is aware of what a CTO does, they often have limited context due to the wide variety of CTO roles.
View from Seed
MARCH 29, 2016
Founders need to make sure the quality of the startup’s offerings remains high and provide adequate sales and service support for prospective customers and new users. This desperate need for employees often leads to an equally desperate, ad-hoc approach to recruiting without any relevant recruiting metrics being tracked.
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ConversionXL
JUNE 16, 2022
In this article, we’ll explain how to create a marketing playbook to align your teams and boost your sales opportunities. If a social media follower clicks through a casual post to see a formal sales piece, their experience changes, as does their impression of Visme as a brand. A marketing playbook gets everyone on the same page.
www.lanceglasser.com
MAY 13, 2012
Metrics for cyclical businesses. What does a CTO do? Marketing and sales. What does a CTO do? What does a CTO (Chief Technology Officer) do in a high-tech company? So what is the CTO job? First it is to ensure that the company has the best technology. Finance and budgeting.
Startup Lessons Learned
DECEMBER 1, 2014
As the emeritus Chief Technology Officer of the United States, he still connects government and Silicon Valley. He’ll talk about making a profit and making a difference in a conversation with New Media Ventures’ Christie George. Todd Park convened the team that saved Obamacare.
Duct Tape Marketing
NOVEMBER 21, 2022
One of the greatest ways to do so is hiring a CMO or Chief Marketing Officer, an experienced, result-driven executive responsible for all your marketing efforts. The concept of a Chief Marketing Officer comes from large enterprises, but it is a role that has grown exponentially in the last couple of years.
This is going to be BIG.
AUGUST 31, 2011
At a board meeting yesterday, a management team was talking about their hiring needs and some of the challenges they're having hiring great people. Here's a simple tip: track hiring analytics and assign them to someone. If you're not interviewing enough people, you're not going to be able to hire someone--simple as that.
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