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7 Keys To Strategic Partnerships That Profit Everyone

Startup Professionals Musings

If your customers would benefit by having products from both companies, you might negotiate the opportunity to include the other’s product as an add-on. Where your competitor isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Think about the future.

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Protect Your Parents from Avis Budget: Direct Marketing Scumbags

Both Sides of the Table

I have mostly taken over helping my dad with his finances. My research reveals that this known scam artist company has been duping customers for some time. But in the past few years I’ve entered what is called the “sandwich years&# in which you start helping to take care of your parents as well as young kids.

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Paranoid Companies Miss the Best New Opportunities

Startup Professionals Musings

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

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28 Entrepreneurs Reveal the Organization, Communities or Associations they Belong to That Help Support Their Business

Hearpreneur

As an entrepreneur, joining organizations or networking groups can allow you to connect with like-minded people who can provide you with information and support, and refer customers to you. 3- Finance Club Photo Credit: Jonathan Tian I am enrolled with the Finance Club on LinkedIn to enhance my business operation beyond boundaries.

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Your Toughest Competitor May be Your Best Partner

Startup Professionals Musings

Your goal is “ coopetition ” - to find a way to partner with your competitor in such a way that both parties can substantially benefit from the other's resources - without stealing customers or damaging anyone's credibility. In the following quarter, we jointly signed up two new customers who loved our “end to end” integrated solution.

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Understanding the Digital Mail Room: How to Increase Your Direct Marketing Results

Up and Running

As the world increasingly goes digital, using postage mail for customer outreach has almost become an anachronism. In fact, many small to medium-sized businesses (SMBs) are using targeted direct mailings alongside their digital efforts to connect with customers.

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7 Ways Getting In Bed With The Enemy Can Be Win-Win

Startup Professionals Musings

If your customers would benefit by having products from both companies, you might negotiate the opportunity to include the other’s product as an add-on. Where your competitor isn't really competing with your direct market, you can refer business to each other without anyone losing customers. Think about the future.