Distribution Email Metrics SEM 
ConversionXL
FEBRUARY 3, 2022
Building new revenue streams in an untapped channel, like content marketing or email marketing. Strategic alliances with other brands to develop offerings or leverage each others’ distribution channels. A common framework for defining your growth model is Dave McClure’s Pirate Metrics for startups : the AARRR framework.
Startup Lessons Learned
SEPTEMBER 13, 2008
Lessons Learned by Eric Ries Saturday, September 13, 2008 SEM on five dollars a day How do you build a new product with constant customer feedback while simultaneously staying under the radar? SEM is a simple idea. Trying to answer that question at IMVU led me to discover Google AdWords and the world of search engine marketing.
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Startup Lessons Learned
SEPTEMBER 18, 2008
Lessons Learned by Eric Ries Thursday, September 18, 2008 How to get distribution advantage on the iPhone I have had the opportunity to meet a lot of iPhone-related companies lately. There are other models, in other distribution channels. On Facebook, viral distribution has proved decisive. I havent found any yet.
Startup Lessons Learned
SEPTEMBER 22, 2008
Master of 500 Hats: Startup Metrics for Pirates (SeedCamp 2008, London) This presentation should be required reading for anyone creating a startup with an online service component. He also has a discussion of how your choice of business model determines which of these metric areas you want to focus on. Choose one.
Both Sides of the Table
MARCH 25, 2016
dominated by a few very large incumbents who control much of the distribution or are you going into a market that is “fragmented” where nobody controls the industry. The metrics were good but we wondered how much better they would be when we expanded our product. ” Are you going into an industry (say, music?)
Up and Running
JULY 26, 2016
This is when metrics come into play. See Also: The Top 10 Tools for Tracking Your Web Metrics. If there’s something that we’re really proud of in Slidebean, it’s our onboarding emails. Intercom allows you to build drip email campaigns based on specific actions users take on your site. Successful and failed experiments.
Austin Startup
MARCH 26, 2019
How will you take advantage of SEO and SEM? Instituting some sort of reward for the top referrers and nada for everyone else is a bit cheesy in my opinion, but can work for more lightweight programs such as email list referrals. What about appealing to a certain lifestyle category? Have you instituted a gifting program?
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