Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. would look in each of the verticals. How does product development differ in communications hardware versus enterprise software, etc. Technology?

Vertical 122

Vertical Silicon Valley RSS Marketing 122

Steve Blank

OCTOBER 5, 2009

It was the best of times, it was the worst of times Ardent would be my third technology company as a VP of Marketing (Convergent Technologies and MIPS Computers were the other two.) It was my ex boss from Convergent Technologies, “Steve we’ve all just resigned from Convergent and we’re starting a new company.

North Carolina 125

North Carolina Silicon Valley Fractional VPE Part-Time VPE 125

Steve Blank

MAY 11, 2009

Present at the Creation It was early 1991 and Apple’s software development team was hard at work on QuickTime , the first multimedia framework for a computer. So SuperMac engineering also developed video compression software, called Cinepak. The software was idiot proof. There was nothing for the consumer to do.

Video 164

Video Silicon Valley RSS California 164

Steve Blank

FEBRUARY 23, 2009

I’m a software engineer by trade, so I’m always interested in some better way to do things, whether they are in software or in business processes or organizations. Your blog post has provided a lot of useful insights for me which I’ve been implementing. Do you have thoughts on specifically how to restructure startups?

Silicon Valley 125

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Steve Blank

DECEMBER 7, 2009

As we were out looking for our Series B round, our company had gotten the attention of “name of big VC firm here” who wanted a play in enterprise software. EE Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:30 am Said: [.] Are These Your Slides?

Silicon Valley 225

Silicon Valley Non-disclosure Agreement NDA Startup 225

Steve Blank

NOVEMBER 16, 2009

However the Customer Development Model and the Lean Startup work equally well for startups on the web. The first question to ask is: “Does your startup have market risk or is it dominated by technical risk?” Lean Startup /Customer Development is used to find answers to the unknowns about customers and markets.

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Customer Development Web Developer Customer 219

Startup Lessons Learned

AUGUST 24, 2009

The other revels in the world as we all know it will be someday: limitless distribution enabled by new technologies, the importance of collaborative filters, and on-demand availability of all content for end-users. But the same technologies that make life difficult for traditional marketers also offer them unprecedented new opportunities.

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Steve Blank

SEPTEMBER 14, 2009

Posted on September 14, 2009 by steveblank Over the last 30 years Wall Street’s appetite for technology stocks have changed radically – swinging between unbridled enthusiasm to believing they’re all toxic. Large companies were acquiring technology startups just to get in the game at the same absurd prices.

Silicon Valley 217

Silicon Valley IPO Technical Review Venture Capital 217

Austin Startup

OCTOBER 22, 2017

They may have family or professional commitments that limit their mobility, and they may just not be comfortable hanging with the 20-something genius crowd that counts on free beer as an amenity and is on the cutting edge of technology literacy. You should decide whether the incubator route is best for you.

Technical Review 48

Technical Review Incubator Software Review Vertical 48

Steve Blank

NOVEMBER 2, 2009

For those of you who have been following the discussion, a Lean Startup is Eric Ries ’s description of the intersection of Customer Development , Agile Development and if available, open platforms and open source. Over its lifetime a Lean Startup may spend less money than a traditional startup.

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ConversionXL

NOVEMBER 10, 2021

This automation makes transactions efficient and more effective, streamlining the process and consolidating your digital advertising efforts in one technology platform.”. Using this data, it created audience segments for seven areas: Finance Economics Politics Careers Technology Good deeds Social justice.

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Advertising Cost Customer PR 131

Steve Blank

MARCH 20, 2009

But we knew something they didn’t; the total available market for color graphics boards was measurable by looking at an adjacent market, the color desktop publishing software market.

Silicon Valley 134

Silicon Valley Customer RSS Philippines 134

Both Sides of the Table

APRIL 23, 2011

The idea was right but the timing was early and required a pivot into being a software company. The in invest in IT (Software + Internet + Healthcare). The second phase will be who can get the right combination lean back, lean forward, interaction, enhanced data, and make it fun. How did you get into VC? (9:30

Vertical 265

Vertical Curation Boston Burn Rate 265

ConversionXL

JUNE 30, 2019

The lean, aggressive ones do. What I’m looking for are common trends within that vertical. Studying your competitors’ technology stacks can shed light on their level of maturity as a digital marketing organization. Reviewing a competitor’s online presence helps me understand how to differentiate my client. reviews, trust).

SEO 126

SEO Conversion Analytics Design 126

ConversionXL

MAY 11, 2017

The lean, aggressive ones do. What I am looking for is common trends within that vertical. Studying your competitors’ technology stacks can shed light on their level of maturity as a digital marketing organization. exactly what software tools they are using. Functional Investigation.

SEO 131

SEO Analytics Conversion Search 131

Steve Blank

APRIL 2, 2009

We had thought really hard about “ market type ” and decided to reposition the company from a technology provider to a solutions provider. Since no benchmarks existed, we enlisted our engineering department in a serious software development effort and wrote our own.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

Steve Blank

MAY 22, 2009

If you’re in markets that still exhibit at them (semiconductors, communications, enterprise software, etc.,) Everyone should have a chance to walk the floor looking for deals, technology, distribution, customers, etc. this may be a useful read. These two posts were amazing. Anyways, here’s one question I have.

Silicon Valley 128

Silicon Valley RSS California Customer Development 128

David Teten

DECEMBER 3, 2019

When I met my now-wife, I realized that any technology that can find me a spouse is a killer app. I’d argue that the same type of technologies that have revolutionized dating can revolutionize our industry. . I walk through below how progressive investors are using technology and analytics throughout all of their operations.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Steve Blank

JULY 27, 2009

MBA or Domain Expert Years later when I was running marketing departments I came up with a heuristic that replicated my own hire: in a technology company it’s usually better to train a domain expert to become a marketer than to train an MBA to become a domain expert. Thanks Steve!

Silicon Valley 120

Silicon Valley RSS Technical Review California 120

Steve Blank

AUGUST 27, 2009

This series of posts is a brief explanation of how we’ve evolved from Product Development to Customer Development to the Lean Startup. It was adopted by the consumer packaged goods industry in the 1950s and spread to the technology business in the last quarter of the twentieth century.

Silicon Valley 260

Silicon Valley Product Startup Product Development 260

Steve Blank

NOVEMBER 4, 2021

Lean Methodology consists of three tools designed for entrepreneurs building new ventures: The Business Model Canvas – to write down all the hypotheses about a new business; Customer Development – a process for testing those hypotheses outside the building; Agile Engineering – to rapidly build minimal viable products to test product/market fit.

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Customer Marketing Lean Vertical 420

Steve Blank

SEPTEMBER 17, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development. For example, if you are selling enterprise software, getting 3-5 early customers may be enough in Customer Validation.

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Customer Development Developer Customer Silicon Valley 242

Steve Blank

MAY 26, 2009

Verticals Are Different I began to realize that entrepreneurs (and their professors) act like every vertical market and industry has the same set of rules. The guidelines I had originally proposed to my students worked for enterprise software or Web 2.0 Just for discussion, the markets I chose were: Web 2.0,

Vertical 149

Vertical Silicon Valley Intellectual Property RSS 149

ConversionXL

NOVEMBER 5, 2020

These days, many agencies start as a lean operation. Inversely, if you’re using the agency model to fund another startup or product, you should probably keep things lean. However, as an agency, clients expect you to be knowledgeable about shifts in the market, new technologies, approaches, tactics, and methodologies.

PR 120

PR B2B Lean Audience 120

Steve Blank

NOVEMBER 9, 2009

This required convincing software vendors to move their applications to our unique machine architecture. I had hired the VP of marketing from a potential software partner who was responsible to get all this 3 rd party software on our computer. His real job – the action – was to get the software moved onto our machine.

Silicon Valley 324

Silicon Valley Software Review RSS Technical Review 324

Steve Blank

JULY 9, 2009

In previous companies I could talk about technology details and how the product features could solve a customers problem. Hollywood Meets Silicon Valley was an Oxymoron A key premise of our new company was that our video compression and authoring technology would revolutionize how games were made and played.

Silicon Valley 139

Silicon Valley RSS California Video 139

Steve Blank

SEPTEMBER 10, 2009

In future posts I’ll describe how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. For example: Excel sheet => Desktop Software (bringing process automation) => SaaS (bringing the service layer).

Customer Development 196

Customer Development Developer Customer Silicon Valley 196

Steve Blank

MAY 21, 2009

If you’re in markets that still exhibit at them (semiconductors, communications, enterprise software, medical devices, etc.,) you know they’re expensive in time, dollars and resources. I wrote this “Going to Trade Shows Like it Matters&# memo as a board member after I saw our company at a trade show.

Silicon Valley 178

Silicon Valley RSS California Customer Development 178

Steve Blank

MAY 15, 2009

Stay hungry, stay lean. I don’t want to be hungry and lean (nor do I want to be full and fat). It was an odd feeling at that time, we thought we have made it and fail to stay lean and hungry. Is it a given that the “lean, hungry&# culture can actually be maintained forever? Don’t let it happen to you.

Silicon Valley 205

Silicon Valley RSS Lean Agile 205

Steve Blank

NOVEMBER 30, 2009

The reaction from our software guys was a little less kind. “Are Do you understand you are doubling the amount of work you are going to make for generations of software engineers? Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:29 am Said: [.] No, not really.

Customer Development 278

Customer Development Developer Customer Silicon Valley 278

Steve Blank

JULY 2, 2009

Video Games At SuperMac , Peter Barrett was the witty and creative 24-year old Australian engineer who had designed several of our most successful products, culminating with the software for the Video Spigot. Now he wanted to go off start his own company.

Silicon Valley 120

Silicon Valley Technical Review RSS Software Review 120

crowdSPRING Blog

DECEMBER 13, 2018

UserTesting.com is one of the better-known services that help companies run usability tests, and there are also many companies that specialize in testing how usable software or a site is. The Software Usability Research Laboratory (SURL) at Wichita State University ran a study that examined the traits people associate with varying fonts.

Marketing 162

Marketing Charlotte Naming Design 162

Steve Blank

APRIL 20, 2009

By the late 1930′s when HP started, a small group (measured in hundreds) of engineers who made radio tubes were building the valleys’ ecosystem for electronics manufacturing, product engineering and technology management. link] [link] I guess you could call it the “Continuous Wave Radio&# technology period.

Silicon Valley 270

Silicon Valley RSS San Francisco Technical Review 270

Steve Blank

MARCH 19, 2009

And since the card was useless without any application software, what other software products did they use on it? Within these applications how did our customers spend their day? Were our products a small part of their life or large? How important was the card to them getting their own job done?

Silicon Valley 185

Silicon Valley RSS Software Review Technical Review 185

Seeing Both Sides

AUGUST 16, 2012

As we have seen with the recent speed bumps at highfliers like Groupon and Zynga, taking “lean startups” from foundation to creating sustainable, scalable, profitable business models is a very rare and special task. In founding TripAdvisor, Kaufer wanted to take his hard core engineering skills and apply them to vertical search in travel.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Steve Blank

JUNE 29, 2009

It makes you appreciate that the Silicon Valley technology-centric culture-bubble has little to do with the majority of Americans.) I was living the dream – working 80 hour weeks and all the technology I could drink with a fire hose.) I packed up my life in Michigan and spent five days driving to California to start work.

Agile 245

Agile Silicon Valley RSS California 245

A Crowded Space

SEPTEMBER 11, 2017

When you’re deciding what to build and how to build it, lean towards the greatest overall productivity. Maybe billing insurance can be automated with technology. Better scheduling software can reduce work for the patient and the administrator. Rev : Increased productivity of transcriptionists with proprietary software.

Product 60

Product San Francisco Curation Vertical 60