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Smooth-Stone Changes Name to Calxeda; Adds Hires

Austin Startup

The new name, Calxeda , pronounced “Cal-zeh-dah,” is a derivative of the Latin for “Smooth-Stone.” Bob Baughman, previously with Polycom and Marvell, as Vice President of Business Development and Sales. Baughman is Calxeda’s new Vice President of Business Development and Sales. Naval Nuclear Power Program.

Naming 59
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The First Thing I Learned In My Marketing Class

Growthink Blog

I was in my third year at the University of Virginia, and my professor, Sandra Schmidt, was simply awesome. She explained that brand names lose their registered trademark protection if they became so successful that they become commonly used. Sales was the answer. Spend time with your best sales performers. But, buzzzzz.I

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30 Compelling Reasons to Start a Business

Up and Running

Starting a business comes with a lot of on-the-go lessons, but Jeremiah Boehner, a serial entrepreneur and senior director of sales at MyLikes, an advertising platform, says the most important lessons are those that teach you about yourself. “As Reason #24: The internet offers more sales possibilities. @TheSeasonalDiet ?.

Cofounder 165
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Life After the Funnel: 6 Reasons why You’re Neglecting eCommerce Customer Retention

The Startup Magazine

Collecting data from consumer buying history, this retailer sends out personalised, targeted emails when a customer’s ‘favourite’ product goes on sale. VP of ShopShops, Virginia Lee, says that brands must get more creative in the way that they deal with consumer feedback. Opening up a responsive line of communication is vital. “We

Retention 134
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Want to Know a Secret? Your Customers Do.

ConversionXL

Dean Kamen’s code name for the project was “Ginger.” Bloomsbury also teased a potential shortage of copies (a lie that would only increase the satisfaction of buyers “lucky enough” to get one) and “accidentally” released a few copies at a West Virginia Walmart. The sudden revelation spiked emotions— and sales.

Customer 108
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Want to Know a Secret? Your Customers Do.

ConversionXL

Dean Kamen’s code name for the project was “Ginger.” Bloomsbury also teased a potential shortage of copies (a lie that would only increase the satisfaction of buyers “lucky enough” to get one) and “accidentally” released a few copies at a West Virginia Walmart. The sudden revelation spiked emotions— and sales.

Customer 101
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Founder Interview: RedMane Technology’s Tony Lakier

The Startup Magazine

And we’re assisting a wholesale distributor optimize their sales and marketing strategy via data based insights so they can scale their business. Growing up in South Africa, I had a pet giraffe named George that followed me around. There is an infinite difference between good and average people in how they can impact your business.

Louisiana 113