PR Revenue Technical Review Valuation 
Steve Blank
SEPTEMBER 5, 2018
A version of this article first appeared in the Harvard Business Review. Tech IPO prices exploded and subsequent trading prices rose to dizzying heights as the stock prices became disconnected from the traditional metrics of revenue and profits. Then the cycle repeats with a new set of technologies. IPOs dried up.
Both Sides of the Table
APRIL 26, 2016
But often this doesn’t tell the whole story because often companies are also spending money on PR and other marketing activities in order to support the sales process. Generally you should take your full marketing spend including PR divided by your customers acquired to get your “fully loaded CAC.” That is what finances rapid growth.
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David Teten
SEPTEMBER 23, 2017
VCs tout themselves as frontier technology investors, but most are using the same infrastructure tools they have used for the past 20+ years: Excel and recent college grads searching Google. According to Knowledge.VC , under 5% of US VCs have a full-time team member focused on technology. . But we’re doing it slowly.
Both Sides of the Table
JUNE 22, 2011
Ah, but today’s Internet companies have real revenue! Responses ranged from, “hey, they’re in a HUGE market&# to “it is an amazing company and their technology rocks.&# For others it feels like a two-speed economy, where rules apply to hot tech startups that don’t apply elsewhere. and profits!
Cracking the Code
FEBRUARY 23, 2011
It would have been easy to explain the difference by changes in the 2010/2011 revenue growth projections but unfortunately that is not the case. In comparison, the overall technology sector growth was projected at 9-10% in early 2010 and this forecast did not change significantly today. revenues while large caps are trading at 6.4x.
ConversionXL
AUGUST 11, 2021
A sponsorship strategy should cover five areas: Assets Audience data Asset valuation Activations Market identification. Asset valuation. PR Week does this in a Twitter poll. If you have testimonials or reviews, add them to give weight to your offer. Your most obvious asset is the product itself. What do they dislike?
Cracking the Code
MARCH 12, 2010
Given the predictability of SaaS GAAP revenues on a quarterly basis, the fact that the 08/09 projections were unchanged is not a surprise. Given that the revenues are not growing very fast, this means that most of the companies have reduced their sales force and focused on productivity improvement. SaaS 13 Index Valuation.
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