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Why HIPAA Compliance Is Important for College Boards

Board Effect

Compliance with HIPAA laws is something that board trustees should be having conversations with their management staff about. HIPAA is a federal act that Congress passed in 1996 to help patients protect their personal and sensitive information. What Is HIPAA and Why Is It Important?

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Top 9 Best CRMs for Small Businesses in 2019

crowdSPRING Blog

so that you can start differentiating marketing to different cohorts of customers and not simply broadcast one common marketing message to all customers. No more scrawling notes from a phone conversation on a sticky or digging through your overflowing inbox for an email. Need email ? Accounting software? A customer service system ?

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Customer Development Manifesto: Market Type (part 4) « Steve Blank

Steve Blank

The VP of Marketing looked at all the other PDAs on the market and differentiated Handspring’s product by emphasizing its superior expandability and performance. Palm in a New Market What makes this example really interesting is this: rewind the story 4 years earlier to 1996. End result? Market Type changes everything.

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The Ultimate Guide to Starting a Software Company

Up and Running

Since the term “cloud computing” was coined in 1996—at least as we have come to understand its meaning—the software as a service industry has exploded. Step 3: Brand and differentiate yourself. However, we have been able to differentiate [ourselves] and also excel by making enterprise software fun and enjoyable.

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Outmarket Everyone Else

Mike Michalowicz

I had launched my first business, a VAR, in 1996. But why, with my technical and service superiority, did they dominate client conversion while I fought for scraps? Don’t be the leader, be the differentiator. I felt invisible. Back then the popular three letter acronym for a managed service provider, was Value Added Reseller.

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Evolution of a Founder: Lessons I have learned

om.co

It is something I talk about often, but mostly with my team members and in one-on-one conversations. Conversations with some of my fellow bloggers (thanks Rafat and Mike) only convinced me that it was time to jump into the deep-end. That conversation ended with two decisions. At GigaOm, we are story tellers.

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How to Run Marketing Experiments The Right Way

ConversionXL

Relatively recently, conversion optimization specialists have discovered the immense power of experimentation when applied to an online environment in the form of A/B Testing, Usability Testing, and more. Common examples are Revenue and Conversions. Most of the time, this process happens unconsciously and in only a few seconds.

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