Product Launches: 5 Unexpected Lessons from the Real World
ConversionXL
FEBRUARY 27, 2019
Ian McAllister of Amazon offers greater detail on the process: The target audience for the press release is the new/updated product’s customers, which can be retail customers or internal users of a tool or technology. I see this happen far too often when people submit products to me for review to post on Product Hunt. Image source ).
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