crowdSPRING Blog

DECEMBER 14, 2016

If your revenue model is the sale of a service or product, your goal could be to get your cost per conversion below a certain amount after 90 days. In that way, paid campaigns (like search engine marketing/ppc) can align nicely with SEO-focused campaigns. SEO strategies, if done properly, can definitely help you do this.

SEO 48

SEO Search Engineer Small Business 48

YoungUpstarts

DECEMBER 28, 2015

Inbound marketing service provider HubSpot recently released its first ever State of Inbound Report for Asia – which surveyed some 400 marketing and sales professionals at virtually all levels and across all industries in Asia to compile some of the most comprehensive analysis on online marketing in this part of the world.

Asia 100

Asia Las Vegas Marketing Technical Review 100

ConversionXL

MARCH 29, 2017

In our 2016 State of Conversion Optimization Report , which many people in growth roles completed as well, we found that… Only 32% of small companies (less than 500 employees) say they have a documented, structured optimization process. perhaps branding is super important to you right now or the PPC channel) as possible.

Marketing 48

Marketing Distribution Retention eCommerce 48

Duct Tape Marketing

MAY 4, 2016

WordStream – Service that manages PPC campaigns, but great info too. Sales Playbooks– This includes the creation of specific actions aimed at mining, generating, nurturing and converting leads. Pipedrive – Visualize your sales pipeline and keep the line moving. Further Reading: How to Create Killer Sales Playbooks.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

ConversionXL

SEPTEMBER 15, 2016

billion daily active users , Google AdWords and Facebook ads are obvious choices for PPC campaigns. Well, the truth is that there are a lot of “it depends” situations in PPC, as Shuki Mann of LIXFIX explains… Shuki Mann , LIXFIX : “Is $1 a click cheap or expensive? But is one better than the other? via KlientBoost).

PPC 48

PPC Software Review Campaign Analytics 48

ConversionXL

JANUARY 21, 2016

You’re watching TV commercials, you’re seeing PPC ads in your search results, you’re visiting SaaS pricing pages, you’re shopping online for a new office printer… the list is endless. A 38.46% increase in sales thanks to a more straightforward, unoriginal headline. What questions are they asked most often?

Audience 48

Audience Conversion Email Hiring 48

YoungUpstarts

JUNE 29, 2020

For example, if you are solely focused on bringing in sales through PPC, you may see neglect in other areas. Back in 2016, I created a blog that published content relating to finance, after months of getting no where, it took off. For example, if you are looking to drive sales to your product through social media.

Operations 162

Operations PPC Social Media Founder 162

ConversionXL

JUNE 16, 2016

For starters, our 2016 State of the Industry Report found that most respondents run fewer than 5 tests a month. For optimizers, those descriptions are a bit different… Acquisition: Optimizing emails, PPC ads, etc. That is, getting an email or a sale or whatever it might be. via GrowthHackers.com). Not exactly high tempo.

Framework 48

Framework Programming Metrics Engineer 48

Occam's Razor

APRIL 21, 2014

How do you come up with compelling analytics KPIs if there isn't a simple relationship between online activity and profit, for example when you sell online content via a traditional offline annual subscription sales process?? I'm afraid there isn't enough context in your question to answer it specifically. Truly sexy stuff.

Analytics 131

Analytics Marketing Campaign Metrics 131

ConversionXL

JULY 11, 2016

Elite Camp 2016 had an enviable line-up of heavy hitters and rock stars. The aim nowadays should be to create great content that directly converts into sales. Use PPC to promote content cost effectively (choose keywords nobody’s bidding on). Personalized sales message. Usually converts well: Teaching video.

PPC 48

PPC Analytics Video Non-Compete 48

ConversionXL

JULY 8, 2016

Here’s a personalized value proposition example from Optimizely … And here’s a more simple personalization popup example… Interest in personalization is growing quickly, according to Evergage’s 2016 Trends in Personalization. Most visited type of sale. increase in clicks to sale from the listing page.

B2C 70

B2C Search Internet Mobile 70

ConversionXL

SEPTEMBER 30, 2020

After the GDPR policy announcement in 2016, users became increasingly sensitive about how they’re tracked. Once you have a whole year of data, you can also adapt to seasonality, sale periods, and other contextual events (e.g., Oh, and don’t forget about private browsing. Private browsing.

Artificial Inteligence 121

Artificial Inteligence Channel eCommerce Conversion 121

ConversionXL

APRIL 12, 2017

89% competed solely on customer experience in 2016. E.g. Message match / headline match from PPC ad to landing page. Long copy” doesn’t mean “long form sales page”. There’s a time and place for long form sales pages. 2016: 5K ads a day. Marketing/Sales optimization funnel. Image Credit. Neither should video.

San Antonio 86

San Antonio Metrics B2B Analytics 86