Acquisition Channel IP Metrics 
ConversionXL
FEBRUARY 19, 2016
How do you balance traffic acquisition with conversion optimization? Treat Googlebot just like any other user and don’t hard-code our user-agent or IP address.”. You know all about vanity metrics , and how you shouldn’t be obsessed with them. Also note that often, organic traffic is one of the highest converting channels.
Steve Blank
MARCH 11, 2015
And worse, even if someone does manage to start something new, our management structure has so many financial, legal and HR hurdles that every initiative needs to match our existing business financial metrics, processes and procedures. They’ve learned the best distribution channel to get the product from their company to the customer.
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Steve Blank
DECEMBER 7, 2010
If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. What are your hypotheses around customer acquisition costs? How does it differ on the web versus other channels? Dave McClure, “Startup Metrics for Pirates”, [link].
VC Cafe
NOVEMBER 2, 2019
One question that keeps coming up when speaking with early stage entrepreneurs when it comes to funding, is what metrics the company needs to hit to raise seed/series A/B etc: What’s a good conversion rate? Investors look beyond top line metrics to assess other important factors. What should our MRR growth be?
Occam's Razor
SEPTEMBER 20, 2010
So if Direct traffic is so important and often the metrics show very positive results then why don't we all obsess about it a lot more? Here is a simple example: You are the Acquisition manager for a company called Omniture. Excellent Analytics Tip: The Adorable Site Abandonment Rate Metric. The Problem: Unfortunately.
ConversionXL
JUNE 2, 2022
It’s not a channel, campaign, or tactic. ABM is a full-court press to build powerful engagement with contacts on the channels that they’re most active. For 90% of companies , the top goal for ABM is new business generation— new clients, new contracts, new logo acquisition, etc. ABM isn’t a quick and easy win. Do they get along?
David Teten
MAY 16, 2011
Kevin Barhydt, Head of Acquisitions, RPX. Geleerd has presented publicly at numerous conferences, universities and television interviews on network and cable channels in the US and Canada. Kevin Barhydt, Head of Acquisitions, RPX. We will discuss the advantages and risks of some of the most popular intangible asset classes.
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