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ConversionXL
MARCH 17, 2021
From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. At the time we were planning a workshop for B2B tech startups from the IMEC accelerator (Ghent, Belgium) and had a chance to interview many of the companies that had signed up. So what does it take?
ConversionXL
JULY 3, 2020
The Wall Street Journal opted out of FCF in February after a partial opt-out in January “result[ed] in subscription growth driven directly from content.”. (An From those two core variations—metering and lead-in—come an array of hybrid possibilities (e.g., By early 2017, some publishers had had enough. Metering vs. lead-in. Metering. “As
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VC Cafe
AUGUST 29, 2022
So, as we all suffer from information overload, I’m coming back to my old trusted format of “Take 5” – highlighting 5 links in topics that catch my attention. Inworld AI – readers of this blog would have already heard about Dall-E, the AI for creating stunning visual art from text input. Industry reports.
Haystack
DECEMBER 29, 2018
Governments blocking acquisitions, the curtailment of company expansion, more scrutiny on overseas operations of U.S. companies, more sensitivity around technology IP and security. Telegram announced their ICO and raised over $1B from some of the best VC firms. That will take a long time to settle. 3/ Crypto Hibernation.
ConversionXL
APRIL 18, 2019
Examples of Know queries from Google’s guidelines. IP address) can provide clues to search engines, as can search history, time of year, or time of day. It’s “the way you build your brand, convert users and ween yourself from being overly dependent on search engine traffic.”. Website. “ Visit-in-person. Image source ).
Austin Startup
APRIL 25, 2017
It’s possible that growth could accelerate in the future, but given the law of large numbers and fierce and unrelenting competition from Facebook — read this excellent anecdote from a Snapchat influencer — this seems unlikely. See the gray line in the chart below from Stratechery. It’s up from 40 minutes in July 2014.
ConversionXL
APRIL 7, 2021
The book dedicates quite a few pages to the ‘customer-centric stack’ and argues that because you’re now able to know when someone is in the market for a solution like yours [via IP lookup or 1st or 3rd party intent data], you don’t need to “spam” them. This distinction is something many marketers often mix.
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