Remove Advertising Remove Direct Marketing Remove Search Remove Social Media
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From Loyalty Programs To Fan Clubs, A Paradigm Shift

YoungUpstarts

CRM became more sophisticated, resulting in detailed monthly statements and targeted direct marketing. The fact that we can get stuck at this level of soul searching is something that is rarely seen in other industries. Social media is high on the radar for CRM and loyalty specialists.

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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Search engines are vital for discoverability. Google’s Public Search Liaison Danny Sullivan has openly pushed back against those who want subscription-only content flagged in search results: Our automated systems try to present the best information in relation to a search topic, as people expect us to do as a search engine.

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Agam Berry’s Six Startup Tips For Aspiring Indian Entrepreneurs

YoungUpstarts

Social media profiles are easy and free to establish but will cost you your time and money to promote yourself to the masses. Direct marketing. Maximize your efforts on social media by taking advantage of advertising across multiple social media channels with a focus on mobile.

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Microtargeting Tips for Startup Business Success

The Startup Magazine

It was not that long ago that marketing was a blunt instrument. Millions of direct marketing messages flooded mailboxes from coast to coast, with most of them destined for the trash. Marketing remained highly inefficient, with obnoxious come-ons and tuned-up messages. The Power of Social Media.

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Transcript of Tips for Attracting Local Clients

Duct Tape Marketing

John: So I guess I’ll start off with because you write so much about local digital marketing, local search stuff. John: And where does voice search go with that? What results are you getting from voice search? Great to be with you again and great to be with your audience again. David: Yup. David: Okay. David: Yep.

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YourBuzz Helps Small Businesses Manage Online Buzz

YoungUpstarts

Respond, re-tweet, take actions or create a new conversation on major social sites. Import customer profiles and contact information to segment direct marketing efforts. Highlight influencers in your Social Customer Relationship Management (CRM). Market to these contacts directly based on available public information.

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[Review] Uprising

YoungUpstarts

In a “hyperconnected, ultra-competitive, and supercluttered marketplace”, doing more of the same big idea advertising on mostly mainstream media channels isn’t going to work anymore. Curate the idea by suring search engine optimisation. Activate word of mouth with PR, social media, and content placement.