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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. So why is online video such an attractive market to build a startup? As I point out frequently, people want to consume video. We like sight, sound & motion.

Video 339
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Seven Things Your Customers Can Do Better Than You

YoungUpstarts

So Westlaw created Peer Monitor, which aggregates anonymized data on firms’ financial and operational performance, collected from participating clients with their permission — and this turned into a lucrative new business. By nature, most all of us are open to creative new ways to affiliate with our friends and peers. their peers).

Customer 168
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

They already had a completed product and a distribution deal with the largest affiliate network company, Commission Junction. The affiliate networking market alone is about a $2 billion industry now. The problem is that the average value of products that sell on affiliate networks is sub $100.

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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

It could be videos, a free trial, discounts…whatever will be the most relevant to your visitor & your overall offering. When you compare the value per customer with Dan Zarrella’s aggregate Click Through Data, you see a very revealing story. image credit. But here’s where data gets facinating. Why is that?

Campaign 130
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What Are Apps Doing With Your Data? Five Things To Know About Data Privacy And Security

YoungUpstarts

Facebook and its affiliates, Instagram and Whatsapp, aggregate data such as likes and dislikes, engagements, time spent watching a video, etc.; Hughes’ claim that Facebook poses a “threat to democracy” is grounded in the social media’s access to an incredible amount of raw data. Ask yourself: how do they make money?

Security 127
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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

(To see the video above, please click the image, and then click on the Play button.). Skype and Zoom are useful for video/audio conferences. Lighter Capital, a Revenue Based Investing VC, offers a Cost of Capital Calculator. When I was single, I registered for (a lot of) dating websites. I personally use Salesforce.

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Groupon Getting Pummeled Daily in the Israeli Deal Market, BUY2 Leads

VC Cafe

BUY2 is Israel’s largest daily deal site based on total Facebook friends and average revenue per deal. According to daily deal aggregator site Tavo.co.il , BUY2 has a 17% Israeli coupon market share, and Deal Hayom has 7%. I have just checked today’s deal, for August 13, 2011, BUY2 made a revenue of ? and BUY2 is succeeding.