Agile Customer Development Design Leadership 
Steve Blank
AUGUST 31, 2009
And how thinking of a solution to this commonly used model’s failures led to a new model – the Customer Development Model – that offers a new way to approach startup activities outside the building. Product Development Diagram 1. —– Part 2 of the Customer Development Manifesto to follow.
Steve Blank
SEPTEMBER 7, 2009
Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. Part 4 of the Customer Development Manifesto to follow.
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Steve Blank
MARCH 31, 2011
Over the last decade we assumed that once we found repeatable methodologies (Agile and Customer Development , Business Model Design) to build early stage ventures, entrepreneurship would become a “science,” and anyone could do it. Now everyone can do design,” was the mantra. George Bernard Shaw.
Steve Blank
OCTOBER 15, 2019
These processes reduce risk to an overall organization, but each layer of process reduces the ability to be agile and lean and – most importantly – responsive to new opportunities and threats. Process helps ensure that you can deliver solutions that scale without breaking other parts of the organization. Process Versus Product.
Steve Blank
SEPTEMBER 1, 2021
These tools—Customer Development, Agile Engineering, and Business Model design—became the lean start-up methodology , a rigorous approach to testing hypotheses and building prototypes, and, on the basis of data and evidence, adjusting or pivoting to a variant of the original hypothesis. Companies that survive do both.
Steve Blank
SEPTEMBER 17, 2009
This post describes a solution – the Customer Development Model. In future posts I’ll describe how Eric Ries and the Lean Startup concept provide the equivalent model for product development activities inside the building and neatly integrates customer and agile development.
Steve Blank
APRIL 10, 2009
Customer Development ) to help you quickly recognize and reverse any incorrect decisions. That’s why startups are agile. Startups that are agile have mastered one other trick – and that’s Tempo – the ability to make quick decisions consistently over extended periods of time.
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