Remove B2B Remove Campaign Remove Cofounder Remove Technical Review
article thumbnail

Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in. Sales cycle length increased.

B2B 150
article thumbnail

Argona Partners Recognized by GoodFirms as the Best Company to Work With

Argona

From envisioning an idea to transforming the idea into a successful business enterprise, Argona takes charge of every process with utmost diligence. Further, their client-centric approach, access to the latest tools and technologies, and cost-effectiveness distinguishes Argona Partners from its counterparts," said GoodFirms.

Partner 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Video at Every Stage of The Customer Journey

Duct Tape Marketing

Ben is a co-founder and executive producer of Storyboard Media, a B2B marketing, and video production firm in North Carolina. What are some of the best pieces of advice for a new product or campaign that you’re trying to run, and how do you amplify those videos? Click on over and give us a review on iTunes, please!

article thumbnail

CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Gavin Braman, Co-Founder @ Drifting Creatives. You can’t beat category kings, and the only exception for this is through tech disruption. B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. Daniel Layfield.

B2B 94
article thumbnail

How to Build a Beloved Product Without Email Marketing

ConversionXL

My co-founder and I consider his sister to be a trusted confidant. To give you some context, my co-founder and I operate a website called Solitaired , which ties classic card games to brain training. We launched our second campaign a week later, and the story got worse. Could this be true across the board?

Email 151
article thumbnail

How to Optimize Your Event Marketing Campaigns: Before, During and After Events

Duct Tape Marketing

How to Optimize Your Event Marketing Campaigns: Before, During and After Events written by Guest Post read more at Duct Tape Marketing. Alon Alroy, CMO of Bizzabo, explains how event marketers can measure and optimize their event marketing campaigns before during and after the event process. They aren’t the only ones.

article thumbnail

Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. Technology is changing the way sales is conducted. And as I mentioned, technology is making sales generally more sophisticated. Email campaigns, Cold calling. Cost per lead.

B2B 48