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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

GrowthHackers founder and former Head of Growth at Dropbox, Sean Ellis , coined the term: “A growth hacker is a person whose true north is growth. Growth hacking is about caring for and optimizing the user experience to build trust and keep customers using your product. Dropbox Plus and Professional account holders earned 1 GB.

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Why Partnerships Are The Future Of Marketing

Duct Tape Marketing

Bob is the Founder and Chairman of the Board of Acceleration Partners, a global partner marketing agency. He is also the Co-founder and Chairman of BrandCycle. They can keep doubling down on advertising with the digital goliaths of today or begin to diversify and invest in other marketing channels, with an eye toward the future.

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Seven Steps to Small Business Recovery

Steve Blank

Business owners large and small are struggling to find their footing, wondering what will be the new normal when the recovery happens. For the majority of companies, the business models of the past will not return. Hit hardest were most small business service providers. The Seven-Step Small Business Pivot Process.

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Things to Avoid When Recruiting Co-founders

grasshopperherder.com

Unless your name is Mesmero the Magnificent, it’s probably not going to work on me. .&# Q: “What will be your best channel for customer acquisition?&# Why should I work on your idea instead of my idea? Along the same lines, don’t try to convince me your idea is unique. Names redacted.)

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Smart Bear Live 8: Edwin from MeetingKing.com

A Smart Bear: Startups and Marketing for Geeks

Welcome back to Smart Bear Live … the show were Jason speaks with entrepreneurs looking to improve their businesses. Listen to this episode if you want to hear about a founder who has a product and users and paying customers … and is trying to figure out how to take his company to the next level and grow faster.

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The Ultimate Guide to Starting a Software Company

Up and Running

Noah has been a key figure in the making of LivePlan, our own SaaS product. If you’ve got your own story or any useful resources to share, we’d love to read more in the comments below. Instead of sitting down to write a 40-page business plan, start with a one-page pitch. Step 1: Start with a lean plan.

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

To learn more about this space, I suggest join an online community I co-founded, PEVCTech. . Before you can actually invest, you have to manage your fund. One aspect of management which merits attention is your own cybersecurity, which should not be left until a crisis to address. 1) Manage the firm . 2) Market .