ConversionXL

FEBRUARY 3, 2022

As InVision App’s marketing manager Sophia Eng explains: “It is rare for a large company at a late stage or an enterprise software company to be doing growth marketing with all of the channels at top peak performance. For example, if you run a software company, talking to clients at a trade show might put you in touch with the right audience.

Retention 113

Retention Marketing Acquisition Channel 113

ConversionXL

FEBRUARY 7, 2014

When a business increases it’s webinar attendance by 1000% & net $40,000 in the first 3 sessions, you should probably listen to what they’re doing right. This week, I had the opportunity to sit down with Lars Lofgren - Growth Manager of KISSmetrics.com , whose job is specifically to get more leads for his software company.

Software 93

Software Churn Rate eCommerce Flash 93

Up and Running

FEBRUARY 12, 2019

Outline your business model. Your business model tells an investor how your idea will (or does) convert into being economically viable. The best way to show you how to communicate your business model is to show you an example of a good one. Your business model should answer the questions: What do you sell?

Sweat Equity 122

Sweat Equity Churn Rate Elevator Pitch Forecast 122

David Teten

DECEMBER 3, 2019

Technographics vendors such as Builtwith , Datanyze , HG Data , Stackshare, and Stacklist help CEOs identify the right tech platform on which to build their business; they’re also helpful for investors to due diligence a company’s tech stack choices. Harvard Business School Current Research Sources for Private Equity. On building a VC.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Up and Running

JANUARY 24, 2014

Outline your business model. Your business model tells an investor how your idea will (or does) convert into being economically viable. The best way to show you how to communicate your business model is to show you an example of a good one. Your business model should answer the questions: What do you sell?

Sweat Equity 138

Sweat Equity Churn Rate Forecast Business Model 138

Up and Running

JUNE 19, 2014

While a lot of press has been given to the Software-as-a-Service boom (SaaS), subscriptions are everywhere now. Some subscription models, like gym memberships and magazines, have been around for a long time, while other subscription businesses are brand new and innovative. Some services have annual subscription periods.

Forecast 92

Forecast Sales Churn Rate Revenue 92

Startup Lessons Learned

MARCH 21, 2013

Here's what they have to say about churn rates in SaaS businesses: The best SaaS sites or applications usually have churn ranging from 1.5% Mark MacLeod, Chief Corporate Development Officer at Freshbooks, says that you need to get below a 5% monthly churn rate before you know you’ve got a business that’s ready to scale.

Analytics 167

Analytics Lean Metrics Churn Rate 167

Cracking the Code

OCTOBER 10, 2008

Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. “Just say no” to on-premise deployments The most important part of Software-as-a-Service isn’t “Software” it’s “Service”! Cracking The Code. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

Up and Running

MAY 1, 2014

If your business model (i.e., “how If you are raising money to start or grow your business, you need to include the details of what you need in the executive summary. Here at Palo Alto Software, our mission statement is this: “We help people succeed in business.” Financial summary. Funding requirements.

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

Seeing Both Sides

JULY 21, 2014

For me and my Jewish CEO boss, though, as officers of a public software company, September 30 was a tough day to be out of the office, sitting in synagogue atoning for a year full of sins. But many years later, I began to appreciate that one of our core flaws was our business model. This allowed our revenue to skyrocket from $1.8

Revenue 54

Revenue Valuation Churn Rate Portfolio 54

Guy Nirpaz

OCTOBER 25, 2011

This week, Jason Cohen wrote a very comprehensive blog on software-as-a-service churn: Deep Dive – Cancellation Rate in SaaS Business Models. Jason looks at many different definitions for the SaaS Cancellation Rate metric. Find out why most SaaS executives don’t measure Churn Rate!

Churn Rate 64

Churn Rate Metrics Conversion Business Model 64

Venture Chronicles

DECEMBER 15, 2011

If you are interested in freemium business models or any of the variations on the theme, this is well worth reading however I take issue with a couple of points. This is an interesting discussion and the body of work that can be studied is relatively small and fluid given the immaturity of freemium as a business model.

Churn Rate 57

Churn Rate .Net Business Model B2C 57

Up and Running

APRIL 27, 2012

In this guest post, Alan Gleeson, General Manager of Palo Alto Software, Ltd., ” As he told BBC News , “There’s only one strategy for growth we can have now and that is rolling up our sleeves and doing everything possible to make it easier for businesses to grow, to invest, to take people on.” gives a U.K.

Metrics 68

Metrics Nigeria Ratchet Churn Rate 68

ConversionXL

NOVEMBER 17, 2022

In thinking about the bigger goal of digital transformation, 46% say they have been able to identify and create new product and revenue streams, and 45% of organizations are now using data and analytics to develop new business models. The more you know about your customers and market, the more effectively you can run your business.

Analytics 106

Analytics Metrics Channel Campaign 106

Up and Running

MARCH 11, 2015

” Our featured speaker was Caroline Cummings, the VP of Business Development at Palo Alto Software. Not only because it’s a product that Bplans and Palo Alto software makes, but because before I joined the company, I used LivePlan to pitch and raise my investment capital. Every model, it doesn’t matter what you are.

Technical Review 60

Technical Review Software Review Due Diligence Exit Strategy 60

maplebutter.com

JANUARY 8, 2013

I’m not afraid to pick up the phone, cold call someone, use LinkedIn to find someone who’s recently left a company that might be considered competitive and ask them for advise around the business model and marketplace. How I can find the right investor (software)? No investor cares about a business plan.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

ConversionXL

AUGUST 12, 2016

A flowing sales funnel is crucial in any business, but even more so with SaaS businesses… Unlike other business models, revenue is generated over an extended period of time. LTV = ARPA * % Gross Margin / % MRR Churn Rate. Who would immediately recognize and receive value from his software?

Software Review 48

Software Review Metrics Revenue Acquisition 48

ConversionXL

MARCH 5, 2014

CAC should be recovered in < 12 months (for subscription businesses)” In other words, if it costs you $400 to acquire a customer you should have a plan to make $1,200 – $2,000 off of that customer within the next year. At least you’ll have something to benchmark so you can reduce your churn rate later.

Customer 133

Customer Churn Rate Retention Acquisition 133